Spunky Old Broads Month – Feb. 1, 2027

Spunky Old Broads Month
Categories:
Tags:
AppreciationElderlyWomen
Where:
United States
Date change rule:
Every February
Holiday emoji:
💃

Spunky Old Broads Month celebrates women who live with courage, humor, and an open mind throughout February. This observance, championed by Dr. Gayle Carson, encourages recognizing the accomplishments of these inspiring women and empowering younger generations to embody a similar spirited outlook. Join the celebration by sharing stories, hosting events, and embracing your own spunky side!

Want to sponsor Spunky Old Broads Month? Learn how

Expected Spunky Old Broads Month Deals

Throughout Spunky Old Broads Month, expect retailers and brands to offer special promotions celebrating women. Look for deals from fashion brands like Talbots and Chico’s on stylish new collections. Skincare companies such as Olay may feature discounts on anti-aging products, while wellness brands could promote health and vitality. Online learning platforms might offer courses on personal development or hobbies. Keep an eye on local spas and salons for pampering packages. We will update this page with confirmed live deals as February approaches.

Platform Guide for Spunky Old Broads Month

Instagram

Tag @nationaltoday_ and use #SpunkyOldBroadsMonth. Share photos and reels of inspiring women, their accomplishments, and how they live life to the fullest.

Facebook

Mention National Today (facebook.com/nationaltoday) and use #SpunkyOldBroadsMonth. Create a community group to share stories, tips, and celebrate spunky women in your life.

TikTok

Tag @www.nationaltoday.com and use #SpunkyOldBroadsMonth. Film short videos highlighting the wisdom, humor, and vivacity of older women, perhaps with fun challenges.

Social Media Tips for Spunky Old Broads Month

Individuals

Share stories of spunky women who inspire you, whether they're family members, friends, or public figures. Embrace your own 'spunky' qualities and try something new this month.

Creators

Produce content showcasing intergenerational friendships, interviews with vibrant older women, or tutorials on embracing confidence and style at any age.

Brands

Launch a campaign celebrating your female customers or employees, highlighting their achievements and contributions. Partner with organizations that empower women to host events or offer special promotions.

Top Brands for Spunky Old Broads Month

  1. AARP

    Founded in 1958 by Ethel Percy Andrus, AARP is a nonprofit organization dedicated to empowering Americans 50 and older to choose how they live as they age. It provides information, advocacy, and services to its millions of members.

  2. Oprah Winfrey Network (OWN)

    Launched in 2011 by media executive Oprah Winfrey, OWN is an American pay television channel focused on entertainment and lifestyle programming targeting African American audiences, with a strong emphasis on empowering women and promoting personal growth.

  3. Talbots

    Established in 1947 by Nancy and Rudolph Talbot, this American specialty retailer offers classic, sophisticated apparel, shoes, and accessories for women. Talbots is known for its timeless style and caters to a mature female demographic.

  4. Chico's

    Founded in 1983 on Sanibel Island, Florida, Chico's FAS, Inc. is a specialty retailer of women's clothing and accessories. It is known for its unique prints, comfortable fabrics, and flattering designs that appeal to a diverse range of women.

  5. Olay

    Originally known as Oil of Olay, this American skincare brand was created in 1952 by Graham Wulff. Olay offers a wide range of products, including moisturizers, cleansers, and anti-aging treatments, with a focus on helping women maintain healthy, radiant skin.

  6. Red Hat Society

    Founded in 1998 by Sue Ellen Cooper, the Red Hat Society is an international social organization for women primarily aged 50 and over. Members are encouraged to play, wear red hats and purple attire, and embrace fun and friendship.

  7. Grandma's Cookies

    A brand of cookies owned by Frito-Lay, Grandma's Cookies was launched in 1914. Known for its home-style baked goods, the brand evokes a sense of nostalgia, comfort, and the warmth often associated with grandmothers.

Spunky Old Broads Month Hero

Dr. Gayle Carson

Dr. Gayle Carson is the visionary founder of Spunky Old Broads International and the driving force behind Spunky Old Broads Month. A renowned motivational speaker, author, and entrepreneur, Dr. Carson created the movement to celebrate women over 50 who live life with passion, purpose, and a vibrant attitude. Her work encourages women to defy ageist stereotypes, embrace their wisdom, and continue to pursue their dreams, inspiring countless individuals to live their most authentic and 'spunky' lives.

History of Spunky Old Broads Month

An S.O.B. is a successful, independent, self-reliant, smart, intelligent, outgoing, out-spoken, resourceful, bold, brave, and anything but shy lady. The word ‘spunky’ itself means courageous, spirited, feisty, and determined. That’s what the originator of this trademarked holiday, life coach Dr. Carson says. The self-proclaimed spunky old broad is the author of “How to Be an S.O.B. – A Spunky Old Broad Who Kicks Butt.” We must say, it is a must-read for the namesakes, as well as anyone who aims to be one someday.

Since a day wasn’t enough, she decided to declare the entire month as a celebration of the broads back in 2002. She also chooses the Spunky Old Broad of the Year, with previous winners such as Helen Mirren, Dolly Parton, Frida Kahlo, Michelle Obama, Sharon Osbourne, Cloris Leachman, Goldie Hawn, and Katie Couric, among others. She also has three radio shows — “Living Regret Free,” “Women in Business,” and “S.O.B. Radio.”

She said, “I started it because I found that once a woman hit 50, she was almost invisible and as a woman who keeps reinventing herself and is very active in business, media, etc, I wanted to acknowledge that is not the truth. My newsletter goes out every Monday making a point about this.” She signs off, as S.O.B. Wellness expert and speaker Beverly Beuermann-King adds, “S.O.B. Month celebrates all women over 50, who believe it is never too late to live their dream, be who they want to be, create and do whatever they want to do.” We couldn’t agree more!

Spunky Old Broads Month timeline

1972
The First Major CEO

Katharine Graham is named the first female Fortune 500 CEO, as she becomes the CEO of the Washington Post Company.

1974
The First Female President

Isabel Martínez de Perón, of Argentina, becomes the first female president in the world.

2002
S.O.B. Month is Born

Dr. Carson declares the entire month of February Spunky Old Broads Month.

2014
Goodbye, Maya Angelou

Angelou, a supremely talented woman with more than 50 honorary degrees and dozens of awards, passes away.

2020
Accidental Icon

At age 64, Lyn Slater is named an ‘accidental’ style icon after starting a blog and Instagram page, gathering hundreds of thousands of followers in no time.

How Businesses Can Celebrate Spunky Old Broads Month

Local businesses can celebrate Spunky Old Broads Month by highlighting the wisdom and contributions of older women. Retailers could host special shopping events or offer discounts for women over 50, showcasing products that cater to their lifestyle. Restaurants might feature themed menus or ‘ladies’ night’ specials. Service-based businesses like spas or salons could offer pampering packages. Consider partnering with local senior centers or women’s groups to host workshops or networking events that empower and connect women of all ages.

Spunky Old Broads Month FAQs

When is Spunky Old Broads Month?

In 2027, Spunky Old Broads Month will again be observed for the entire month of February, from Monday, February 1, to Monday, February 28. It’s a consistent annual celebration.

How many women are over 50 in the U.S.?

The population of women aged 50 and over in the U.S. continues to grow, with current estimates placing the number well over 66 million. This highlights the vast community of women who embody the ‘spunky old broad’ spirit.

What does it mean to be a 'Spunky Old Broad'?

At its core, a ‘Spunky Old Broad’ is a woman who embodies an open mind, bravery, and a playful attitude, regardless of her age. It’s a mindset of continuous growth, humor, and unapologetic self-expression.

Who founded Spunky Old Broads Month?

The concept of Spunky Old Broads Month was brought to life by Dr. Gayle Carson, who envisioned a dedicated time to honor women who are spunky, open, and brave. Her initiative has fostered a global community of spirited women.

Spunky Old Broads Month Activities

  1. Listen to Jaipi Sixbear

    Her suggestions included going nude skydiving and trying mud wrestling. As well as, wearing a purple giant polka dot dress and red hat with birds nest and feathers to the grocery store.

  2. Seize the day

    If the above is too extreme for you, try to do something you've never done before. Step outside, be loud, bring out your spunkiness, and live each day to the fullest.

  3. Spread the word

    If you’re below 50, you can share a pic of yourself and an older woman who inspires you and ask your followers to do the same. Your inspiring post should encourage anyone and everyone to get out and try something new.

5 Important Facts About Brilliant Broads

  1. Wendy Ida

    After entering her first bodybuilding competition when she turned 57, she won eight national bodybuilding and figure championships, and is the holder of two Guinness World Records in fitness.

  2. Diana Nyad

    At age 64, she completed the 110-mile swim from Havana to Key West, something no other swimmer was able to accomplish.

  3. Janice Lennard

    She got certified late, but she is now 77 and teaches yoga, dance, and pilates, six days a week in California.

  4. Bonnie Raitt

    Aged 69, the Rock and Roll Hall of Famer, tours countries while playing hits from her 20 albums.

  5. Pam Peeke

    Aged 69, she is a triathlete in the National Senior Games, with an average fitness age of 43.

Why We Love Spunky Old Broads Month

  1. Women age like fine wine

    Look at Helen Mirren, look at Carmen Dell'Orefice. Mirren herself said: “It’s ridiculous to pretend we can stay young forever.”

  2. Age is just a number

    A wise old woman once said: “When I get old, they’re never going to say, ‘What a sweet old lady.’ Rather they will say, ‘What on Earth is she up to now?’!”

  3. Women of wisdom

    Here’s a pearl of wisdom by the overachiever Maya Angelou: “We carry accumulation of years in our bodies and on our faces, but generally our real selves, the children inside, are innocent and shy as magnolias.”

Spunky Old Broads Month dates

Year Date Day
2027 February 1 Monday
2028 February 1 Tuesday
2029 February 1 Thursday
2030 February 1 Friday
2031 February 1 Saturday