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International Expect Success Month – February 2025

International Expect Success Month is celebrated in February and aims to emphasize the need for positivity in our daily lives as we strive towards success. Karla Brandau started this holiday to encourage people to search deep within their souls for hidden success factors, then cultivate those traits via optimistic anticipation, devotion, and sweat.

History of International Expect Success Month

Karla Brandau, President of Life Power Dynamics, a corporation dealing with personal empowerment, created Expect Success Month in 2005. This was done as a means of making a significant impact on the lives of the individuals in her programs. Brandau encourages people to search deep within their souls for hidden success factors and to cultivate such qualities via positive anticipation, devotion, and perspiration.

Researchers have discovered that sadness and pessimism are linked. In reality, depressed individuals are often pessimistic in the beginning. A fundamental aspect of battling depression is to transform the outlook on the world from pessimism to optimism.
In other words, if you can learn to ‘expect success’ every morning, you can gradually improve your productivity at work, form meaningful relationships with others, and improve the overall quality of your life.

People were widely regarded as a product of their environment before the 1960s. The power of the mind and making intentional choices for positivity were given little credit. Individual helplessness gave way to individual desire, choice, decision, and expectancy, as public opinion began to shift, thanks to the work of psychologist Albert Ellis. What others saw as a profound neurotic struggle, Ellis argued, was simply faulty thinking — stupid conduct on the part of smart people. He pushed patients to give that up and improve their mental processes.

Depression is not a sickness, according to psychiatrist Aaron T. Beck, but negative thinking is. Another researcher, William Glasser, claims in his book “Control Theory,” that individuals seek depression as a means to cope with their problems. People who learn to be optimistic and use the power of positive expectancy can become emotionally healthy and take charge of their future.

International Expect Success Month timeline

The Emotional Well-being Office is Created

The main office focusing explicitly on emotional well-being is established in Spain.

Mental Health America is Founded

On February 19, Clifford W. Beers establishes Mental Health America.

Dorothea Dix Advocates for Better Treatment

Dix campaigns for better treatment and living conditions for intellectually sick persons.

Expect Success Month is Created

Karla Brandau establishes Expect Success Month.

International Expect Success Month FAQs

Can positivity lead to success?

There are several psychological advantages — positive people are more energetic, self-assured, and hopeful. As a result, they prefer to set greater objectives and put in more effort to achieve them. Positive people are better at getting creative answers to problems and making better decisions as a result of this.

What does life positivity mean?

Positive living, often known as an optimistic mindset, is the act of concentrating on the positive aspects of a situation. It simply implies that you approach life’s good and bad with the anticipation of things going well.

How can you develop a positive mindset?

Allow yourself to experience negative feelings, seek feedback to help you become more aware of your current mindset, recognize and practice reframing of negative thoughts and language, and choose your situations carefully to sow the seeds of your positive mindset.

International Expect Success Month Activities

  1. Adopt a positive mindset

    Expect Success Month is all about the power of positive thinking. The best way to mark this day is to make a conscious effort to realign your outlook towards life; see the good in every situation, no matter how dire.

  2. Inspire others

    You can be an inspiration to others and show them the benefits of expecting a positive outcome. Take someone under your wing and show them what is possible with the right mindset.

  3. Raise awareness

    Raise awareness for the holiday by sharing your experiences with positive thinking on your social pages. You can share the strategies that you use to keep your life free of negativity to help as many people as possible.

5 Facts About Mental Health That Will Blow Your Mind

  1. Leading cause

    Depression is the primary cause of disability around the globe.

  2. Early struggles

    According to the WHO, one in five children and adolescents around the world struggle with a mental disorder.

  3. One in 40

    According to the WHO, around 800,000 people commit suicide annually; that is a rate of one every 40 seconds.

  4. Accelerated living

    People with serious mental disorders have a higher mortality rate and could have about 10 — 20 years less than the general average.

  5. Hemorrhaging money

    Over $1 trillion of global revenue is lost yearly to reduced productivity levels caused by anxiety and depression.

Why We Love International Expect Success Month

  1. It helps build a strong mindset

    Positive thinking helps individuals build a strong mindset; it helps us cultivate resilience and to stay positive regardless of the situation. Setbacks become stepping stones for future accomplishments with the right motivation.

  2. It improves the quality of life

    With the determination to see the good in everything, people can influence their lives and that of those around them. This means more meaningful relationships and fuller life in general.

  3. It gives us a positive outlook

    Depression and anxiety are two prevalent problems in today’s society. Expect Success Month is trying to change the narrative by emphasizing the power of maintaining a positive outlook.

International Expect Success Month dates

2025February 1Saturday
2026February 1Sunday
2027February 1Monday
2028February 1Tuesday
2029February 1Thursday
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