Deaf Dog Awareness Week – Sep. 21, 2026

Deaf Dog Awareness Week
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DogPetPet Health
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United States
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Last full week of September
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Deaf Dog Awareness Week highlights the unique needs and incredible potential of hearing-impaired dogs every last full week of September. Learn about specialized training, responsible adoption, and how to support these loyal companions. Discover resources to make a difference and celebrate the joy they bring!

Want to sponsor Deaf Dog Awareness Week? Learn how

Expected Deaf Dog Awareness Week Deals

During Deaf Dog Awareness Week, expect a focus on educational resources and fundraising rather than commercial deals. Many animal shelters and rescue organizations, such as Deaf Dogs Rock and Petfinder, will run special adoption drives and waive fees for deaf dogs. Pet supply retailers like Chewy and PetSmart may feature discounts on training aids, visual cues, and specialized harnesses. Veterinary clinics might offer free or reduced-cost hearing screenings. Look for local dog trainers to host workshops on hand signals and positive reinforcement techniques. We will update this page with confirmed live events and programs as September approaches.

Platform Guide for Deaf Dog Awareness Week

Instagram

Tag @nationaltoday_ and use #DeafDogAwarenessWeek. Share heartwarming photos and videos of deaf dogs, highlighting their unique personalities and training successes.

X/Twitter

Mention @NatlToday and use #DeafDogAwarenessWeek. Share facts about deaf dog breeds, debunk myths, and promote adoption events from local shelters.

Facebook

Mention National Today (facebook.com/nationaltoday) and use #DeafDogAwarenessWeek. Join community groups dedicated to deaf dog owners to share tips, stories, and support.

Social Media Tips for Deaf Dog Awareness Week

Individuals

Consider fostering or adopting a deaf dog from a local rescue. Share your own deaf dog's story using hand signals and positive reinforcement techniques to inspire others.

Creators

Produce content showcasing the training journey of a deaf dog, demonstrating how they learn hand signals and thrive. Interview deaf dog owners or experts to share insights.

Brands

Partner with deaf dog rescues for a donation match campaign or sponsor a training workshop. Feature deaf dogs in your marketing to promote inclusivity and raise awareness.

Organizations & Brands for Deaf Dog Awareness Week

  1. Deaf Dogs Rock

    Founded by Lisa Jo Randles, Deaf Dogs Rock is a non-profit organization dedicated to saving deaf dogs from kill shelters. They provide resources, education, and promote the adoption of deaf dogs, often assisting with transport and training.

  2. Petfinder

    Launched in 1996, Petfinder is an online, searchable database of animals who need homes. They connect adopters with animals from over 11,000 animal shelters and rescue groups across North America, including many deaf dogs.

  3. Best Friends Animal Society

    Established in 1984, Best Friends Animal Society is a leading national animal welfare organization dedicated to ending the killing of pets in America's shelters. They operate a sanctuary in Utah and run programs nationwide, often caring for and adopting out deaf dogs.

  4. Chewy

    Founded in 2011, Chewy is an online retailer of pet food and products. They offer a wide selection of items, including specialized training tools, calming aids, and enrichment toys that can benefit deaf dogs and their owners.

  5. Embark Vet

    Embark Vet provides dog DNA tests that can identify over 350 breeds and more than 250 genetic health risks, including predispositions to deafness in certain breeds. Their services help owners understand their dog's health and needs.

  6. Kurgo

    Kurgo specializes in durable and innovative dog travel and outdoor gear. Their product line includes harnesses, leashes, and car safety equipment that can be adapted for deaf dogs, ensuring their safety during adventures.

  7. PetSafe

    PetSafe is a leading manufacturer of pet training, containment, and lifestyle products. They offer a range of positive reinforcement training tools, such as clickers and treat dispensers, which can be adapted for visual training with deaf dogs.

Deaf Dog Awareness Week Hero

Lisa Jo Randles

Lisa Jo Randles is the founder of Deaf Dogs Rock, a prominent non-profit organization dedicated to rescuing and rehoming deaf dogs. Her passion for these special animals began after adopting her own deaf dog, Nitro. Randles has become a leading advocate, providing extensive resources and support to owners and shelters, helping to change perceptions and save countless lives since establishing the organization.

Deaf Dog Awareness Week timeline

March 2018
​Deaf dog makes Washington state history

Ghost, a deaf dog that was considered "unadoptable" by many, began training to become the first deaf K-9 in Washington state history. He is now a narcotics detection dog.​

2009
The deaf dog liberator

​Gisele Veilleux founded the Dog Liberator, a small no-kill shelter in Central Florida that rescues herding dogs. In 2013 she published Deaf Dogs Hear With Their Hearts, the story of China, a deaf dog who inspired great things.

​1950s
​Buddy the deaf dog inspires kids

In the 1950s Buddy the deaf dog inspired students at Kansas School for the Deaf in Olathe, Kansas. He was half of an entertainment act with his owner, Bob Parker, and showed deaf kids they could succeed.​

How Businesses Can Celebrate Deaf Dog Awareness Week

Local businesses can support Deaf Dog Awareness Week by hosting adoption events with local shelters, offering discounts on specialized training classes for deaf dogs, or donating a portion of sales to deaf dog rescues. Pet stores can create dedicated displays for visual training aids and products beneficial for hearing-impaired pets, while veterinary clinics can offer free hearing screenings. Raising awareness through social media campaigns and educational materials can also make a significant impact.

Deaf Dog Awareness Week FAQs

When is Deaf Dog Awareness Week?

In 2026, Deaf Dog Awareness Week runs from Monday, September 21 through Sunday, September 27, shining a spotlight on the unique needs and incredible potential of hearing-impaired canines.

How common is deafness in dogs?

Deafness in dogs is more common than many people realize, affecting approximately 5-10% of the canine population. Certain breeds, such as Dalmatians, Australian Shepherds, and Great Danes, have a significantly higher genetic predisposition to congenital deafness.

What are the challenges of owning a deaf dog?

The primary challenge of owning a deaf dog is communication, as traditional verbal commands are ineffective. Owners must learn to use hand signals, visual cues, and vibration collars for training and safety, requiring patience and consistency.

How do you train a deaf dog?

Training a deaf dog primarily involves using visual cues and hand signals instead of verbal commands. Positive reinforcement, consistent repetition, and clear body language are crucial for teaching everything from basic obedience to complex tricks.

Deaf Dog Awareness Week Activities

  1. Adopt a deaf dog

    Inquire with your local pet shelter about opportunities to adopt a deaf dog and what the challenges are in training and keeping a deaf dog. Spend some time getting to know a deaf dog.

  2. Go to the dog park

    Head down to your local dog park and chat up other dog owners. Mention that it's Deaf Dog Awareness Week and learn from deaf dog owners about the challenges and rewards of having a deaf dog.

  3. Make a donation

    Make a donation to your local shelter or humane society. Earmark your donation for the care of deaf dogs waiting to be adopted or to cover feeds involved in adopting a deaf dog.

​5 Signs Your Dog May Have Hearing Problems

  1. Ignores loud noises

    Your dog may have hearing issues if he doesn't react to loud noises such as fireworks and gunshots.​

  2. ​Barks a lot

    Dogs that bark a lot may have hearing problems since they can't hear their own barking.​

  3. Frequent ear pain or infection

    ​Dogs that have frequent ear infections or ear pain may have hearing challenges.

  4. ​Snaps at you when surprised

    Deaf dogs can't hear you coming, so snapping or biting when approached from behind could be a sign of hearing issues.​

  5. Genetics

    ​Certain breeds have higher rates of deafness than others. For instance, nearly 30 percent of Dalmatians have partial or complete hearing loss.

Why We Love Deaf Dog Awareness Week

  1. Deaf dogs have to communicate with fewer senses

    Whether they're born deaf or lose their hearing during their lives, deaf dogs can be more emotionally connected to their owners. They feel love through their heightened senses of sight and smell.

  2. Deaf dogs are very good dogs

    Deaf dogs don't get spooked by fireworks, gunshots, or other loud noises. They'll sit quietly on their owners' lap while other dogs are barking throughout the chaos.

  3. Deaf dogs are excellent support dogs

    Deaf Dogs are less anxious and apprehensive than hearing dogs so they make excellent support or therapy dogs. Since they're unaffected by loud noises they're easier to train and less likely to get frightened while on the job.

Deaf Dog Awareness Week dates

Year Date Day
2025 September 21–27 Sunday–Saturday