National Be On-Purpose Month – Jan. 1, 2027

National Be On-Purpose Month
Categories:
Tags:
ActivitiesLifestyle
Where:
United States
Date change rule:
Every January
Holiday emoji:
🎯

National Be On-Purpose Month unfolds throughout January, inviting us to kick off the new year with clarity and intentional action. This observance encourages individuals to align their personal and professional lives with deeper meaning. Reflect on your passions and values, set inspiring goals, and embrace each day with renewed focus to live a more purposeful life.

Want to sponsor National Be On-Purpose Month? Learn how

Expected National Be On-Purpose Month Deals

Throughout National Be On-Purpose Month, look for promotions on resources that foster personal and professional growth. Expect deals from productivity app providers like Todoist or Asana, online course platforms such as Coursera or MasterClass, and self-help book retailers like Barnes & Noble. Coaching services from organizations like the International Coaching Federation may offer introductory rates, while journaling brands such as Moleskine or Leuchtturm1917 could feature discounts. We will update this page with confirmed live deals as January approaches.

Platform Guide for National Be On-Purpose Month

LinkedIn

Tag National Today (linkedin.com/company/nationaltoday) and use #BeOnPurpose. Share your professional goals and how you plan to achieve them this month.

Instagram

Tag @nationaltoday_ and use #BeOnPurposeMonth. Post visuals of your vision board, journaling practice, or daily intentional actions.

Facebook

Mention National Today (facebook.com/nationaltoday) and use #BeOnPurpose. Join community discussions on setting intentions and staying accountable for your goals.

Social Media Tips for National Be On-Purpose Month

Individuals

Dedicate time each week to reflect on your core values and how your daily actions align with them. Start a 'purpose journal' to track your progress and insights throughout the month.

Creators

Develop a series of short videos or blog posts sharing your personal journey to living on purpose. Offer actionable tips, guided meditations, or interviews with experts on intentional living.

Brands

Host a virtual workshop or webinar focused on goal setting, mindfulness, or professional development. Partner with a life coach or productivity expert to offer exclusive content or a free consultation.

Partners & Brands for National Be On-Purpose Month

  1. FranklinCovey

    Founded in 1987, FranklinCovey is a global company specializing in performance improvement. They are known for their time management and productivity tools, including the Franklin Planner, which helps individuals align their daily tasks with long-term goals and purpose.

  2. Headspace

    Launched in 2010 by Andy Puddicombe and Rich Pierson, Headspace is a leading meditation and mindfulness app. It offers guided meditations, sleep aids, and focus exercises, helping users cultivate mental clarity and intentionality, which are crucial for living a purposeful life.

  3. Brendon Burchard

    A renowned motivational speaker, author, and high-performance coach, Brendon Burchard is a leading voice in the personal development industry. His work often centers on finding purpose, increasing productivity, and achieving extraordinary results through intentional living.

  4. BetterUp

    Founded in 2013, BetterUp is a leading mobile-first coaching platform that connects employees with personalized coaching, content, and assessments. They help individuals develop leadership skills, enhance well-being, and align their work with a greater sense of purpose.

  5. MasterClass

    Founded in 2014, MasterClass offers online courses taught by experts in various fields, from writing to leadership. Their platform provides opportunities for individuals to learn new skills and pursue passions, directly contributing to a more purposeful and fulfilling life.

  6. The 5 AM Club (Robin Sharma)

    Authored by leadership expert Robin Sharma, 'The 5 AM Club' is a popular self-help book that promotes a morning routine designed to boost productivity, creativity, and overall well-being. It emphasizes intentional habits to live a more purposeful and impactful life.

  7. Moleskine

    Originating from the notebooks used by artists and thinkers for centuries, Moleskine is an Italian brand of notebooks, diaries, and accessories. Their products are often used for journaling, planning, and sketching, serving as tools for reflection and intentional goal-setting.

National Be On-Purpose Month Hero

Viktor Frankl

Viktor Frankl (1905–1997) was an Austrian neurologist, psychiatrist, Holocaust survivor, and the founder of logotherapy, a form of existential analysis focused on the search for meaning. His seminal work, 'Man's Search for Meaning,' argues that life's primary motivational force is the discovery of purpose, even in the face of immense suffering. Frankl's insights profoundly influenced modern psychology and personal development, emphasizing intentionality and meaning-making.

History of National Be On-Purpose Month

Studies by Edwin A. Locke and his colleagues have proven that specific and ambitious goals create more success in performance improvement compared to easy or vague goals. Specific, time-constrained, and difficult goals give us the best results.

The theory developed by Locke and his peers states that the simplest, most direct explanation of why some people perform better than others is because of the variation in their performance goals. In general, the higher the goal, the higher the performance. Locke derived his idea of goal-setting from Aristotle’s form of final causality, which states that purpose can cause people to take action. Locke began studying the impact that goals have on human activity. Locke developed the goal-setting theory for over 25 years based on accumulated evidence from around 400 studies that included field and laboratory settings. One of the theory’s main arguments is that, barring differences in ability, specific and difficult-to-attain goals tend to increase performance much more than easy goals, no goals, or simply telling people to “do their best.” That is why some individuals outperform others — because they have different goals. Goals can be made more specific by quantification (making them measurable) or enumeration (defining the tasks that define the achievement of the goal).

National Be On-Purpose Month gives us the motivation we need to set specific goals and stick to them. There’s no better time than the beginning of a new year to step back and reflect on our lives. Doing this helps us realize the distractions that are blocking our path so we can weed them out.

National Be On-Purpose Month timeline

1935
A Pioneer in Studying Goals

Cecil Alec Mace carries out the first empirical studies on goal setting.

1960s
Another Study on Objectives

Edwin A. Locke begins to investigate goal-setting.

1968
Literature on Goal-Setting

Locke publishes his first article, “Toward a Theory of Task Motivation and Incentives.”

2015
Research on Goal-Setting

A research study on goals finds that people who write them down achieve them at a significantly higher rate than those who don’t.

How Businesses Can Celebrate National Be On-Purpose Month

Local businesses can champion National Be On-Purpose Month by fostering a culture of intentionality and growth within their teams. Offer workshops on goal-setting, time management, or mindfulness to help employees align their work with personal purpose. Consider a ‘purpose challenge’ where staff identify and pursue a meaningful project throughout January, culminating in a shared presentation of their achievements. Businesses can also highlight their own mission and values, demonstrating how their operations are driven by a clear purpose.

National Be On-Purpose Month FAQs

When is National Be On-Purpose Month?

For 2027, National Be On-Purpose Month is celebrated across the entire month of January, providing a fresh opportunity to align your life with purpose. This annual observance helps set a positive tone for the year ahead.

How many people actively pursue their purpose?

Estimates vary, but a 2023 study found that approximately two-thirds of adults believe having a strong sense of purpose is important for well-being. However, fewer than half report actively living a purposeful life, highlighting the ongoing relevance of this month’s focus on intentionality.

What are the benefits of living with purpose?

The advantages of a purpose-driven life extend to enhanced emotional well-being and a stronger sense of identity. Individuals with a clear purpose often report reduced stress, better coping mechanisms, and a greater capacity to overcome challenges, fostering a more meaningful and impactful life journey.

How can I discover my personal purpose?

To uncover your purpose, start by exploring your unique talents and what contributions you wish to make to the world. Journaling about your peak experiences, identifying your core beliefs, and seeking feedback from trusted mentors can provide valuable insights into your authentic calling.

National Be On-Purpose Month Activities

  1. Monitor what you say and think

    Watch what and who you complain about. Complaining allows us to be victims of our life situations. It gives us excuses for why we are where we are, instead of taking charge.

  2. Get a purpose buddy

    Making changes in your life can feel overwhelming when you think you’re alone. Find a friend, a colleague, a coach, a mentor, or anyone you trust to cheer you on through the process of change.

  3. Learn something new

    Increasing your knowledge gives you a sense of accomplishment and purpose. Whether it’s for fun or career advancement, taking up something new keeps your life feeling on track.

5 Facts About Goals That You Need To Know

  1. The long study of goals

    Edwin Locke continued researching goal setting for more than 30 years after starting in the mid-1960s.

  2. Goals develop persistence

    Goals make people more willing to work through setbacks.

  3. Staying flexible is good

    In certain situations, maintaining flexibility with goals helps us avoid undue stress about things not going as we expected.

  4. A different kind of workplace goal

    Some companies require employees to set a non-work-related goal to maintain work-life balance, and managers help team members stay on track with those goals.

  5. It helps the differently abled

    Training in setting goals has been linked to higher levels of performance in adults and children with mild to severe intellectual disabilities.

Why We Love National Be On-Purpose Month

  1. A chance for self-improvement

    National Be On-Purpose Month gives us the push to use our time well and put our energy toward things that truly matter. It’s a time to take an honest look at how we’re living and make improvements where needed.

  2. It keeps us on track

    Sticking to our New Year resolutions is often challenging. However, having a month dedicated to staying on purpose reminds us of the commitments we’ve made.

  3. It starts the year off right

    Being on purpose is a fantastic way to start off the year. Beginning on a positive note sets the tone for having a great year.

National Be On-Purpose Month dates

Year Date Day
2027 January 1 Friday
2028 January 1 Saturday
2029 January 1 Monday
2030 January 1 Tuesday
2031 January 1 Wednesday