Wienerschnitzel Brings Iconic Corn Dogs to H-E-B Stores in Texas

The hot dog chain partners with Golden West Food Group to offer its signature corn dogs in the frozen food aisles of 250 H-E-B locations across the state.

Published on Feb. 11, 2026

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Wienerschnitzel, the world's largest hot dog chain, has announced a partnership with Golden West Food Group to bring its iconic corn dogs to H-E-B grocery stores across Texas. Starting this year, 250 H-E-B locations will offer the Wienerschnitzel-branded Original Corn Dog product in their frozen food aisles, allowing Texans to enjoy the classic snack at home.

Why it matters

The move to retail expands Wienerschnitzel's reach beyond its 350 quick-service restaurant locations, giving more consumers access to its signature corn dogs. It also demonstrates the company's strategy to grow its brand through innovative product development and strategic partnerships.

The details

Wienerschnitzel partnered with Golden West Food Group, known for bringing iconic brands to grocery stores, to manufacture and distribute the Wienerschnitzel-branded corn dogs to the 250 H-E-B locations across Texas. The corn dogs will be available in the frozen food section, allowing customers to enjoy the classic snack at home.

  • In February 2026, Wienerschnitzel announced the launch of its corn dogs at H-E-B stores in Texas.

The players

Wienerschnitzel

The world's largest hot dog chain, founded in 1961 in Wilmington, California. Wienerschnitzel operates nearly 350 quick-service restaurant locations across 10 states.

Golden West Food Group

A company known for bringing iconic brands to grocery stores through innovative product development and premium manufacturing.

H-E-B

A popular grocery store chain with over 250 locations across Texas.

Doug Koegeboehn

Wienerschnitzel's Chief Marketing Officer.

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What they’re saying

“Our corn dogs are perfect for a meal or quick snack, and we're excited to partner with H-E-B to give Texans a first taste of them at retail.”

— Doug Koegeboehn, Chief Marketing Officer, Wienerschnitzel (Globe Newswire)

What’s next

Wienerschnitzel plans to continue expanding its retail presence by partnering with more grocery chains to offer its iconic corn dogs and other products to consumers across the country.

The takeaway

This partnership between Wienerschnitzel and H-E-B demonstrates the hot dog chain's strategy to grow its brand beyond its restaurant locations and make its signature products more widely available to consumers. The move into retail allows Wienerschnitzel to reach new customers and strengthen its presence in the Texas market.