New Braunfels Resident Pens Open Letter on Supporting Small Businesses

Sarah Fowlkes shares practical advice for professionals to better back local companies.

Apr. 14, 2026 at 9:05pm

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A photorealistic studio still life featuring a collection of premium office supplies and small business tools arranged elegantly on a clean, monochromatic background, conceptually representing the resources professionals can use to support local enterprises.A conceptual still life highlighting the tools and resources professionals can leverage to actively support the small businesses that are vital to local communities.New Braunfels Today

Sarah Fowlkes, a resident of New Braunfels, Texas, has written an open letter addressing how everyday professionals can better support small businesses in their industry and community. Fowlkes emphasizes the crucial role small companies play in her local economy and calls on her peers to take tangible steps to bolster these local enterprises.

Why it matters

Small businesses are the backbone of many local economies, providing jobs, unique products and services, and a sense of community. However, they often face significant challenges in competing with larger corporations. Fowlkes' letter aims to raise awareness and inspire action among working professionals to actively support the small businesses in their midst.

The details

In her open letter, Fowlkes outlines several ways professionals can lend their support to small businesses, such as choosing to patronize local shops, recommending small companies to colleagues and clients, and using their platforms to amplify the stories of neighborhood entrepreneurs. She argues that even small gestures can make a big difference in helping small businesses thrive.

  • Fowlkes published the open letter on April 14, 2026.

The players

Sarah Fowlkes

A resident of New Braunfels, Texas who wrote an open letter encouraging professionals to support local small businesses.

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What they’re saying

“Small businesses are a big part of this industry,”

— Sarah Fowlkes

The takeaway

Fowlkes' open letter serves as a timely reminder that small businesses need the active support of their local communities, especially from working professionals who have the power to make a meaningful difference through their choices and influence.