Mitsubishi Offers $1,000 Incentive for Tennessee Residents on Outlander Sport SUV

Special offer available through Memorial Day on brand's least expensive model.

Apr. 15, 2026 at 11:35am

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An abstract, impressionistic illustration of a Mitsubishi Outlander Sport SUV in motion, with the vehicle's form blurred into vibrant streaks of color against a backdrop of green foliage, conveying a sense of speed and energy.Mitsubishi's special incentive for Tennessee residents aims to make its Outlander Sport SUV more accessible across the state.Franklin Today

Mitsubishi Motors North America is launching a new $1,000 incentive for Tennessee residents on the purchase of any new 2025 or 2026 Mitsubishi Outlander Sport SUV. The offer is available at the brand's eight dealer partners across the state and runs through the Memorial Day weekend, closing on May 31, 2026.

Why it matters

Mitsubishi moved its U.S. headquarters to Franklin, Tennessee in 2019 and has committed to reinvesting in the local community that welcomed them. This special incentive is part of that effort to give back to Tennessee residents and help spread the brand's growth across the state.

The details

The Outlander Sport starts at an MSRP of $24,995 and comes standard with a host of safety and luxury features. Mitsubishi has eight dealer partners located throughout Tennessee, including in major cities like Memphis, Chattanooga, and Nashville. The Outlander Sport has seen a nearly 75% year-over-year sales increase in the first quarter of 2026, proving the vehicle's enduring popularity.

  • The $1,000 Tennessee resident incentive is available on 2025 and 2026 Outlander Sport models.
  • The offer runs through the Memorial Day weekend, closing on May 31, 2026.

The players

Mitsubishi Motors North America, Inc. (MMNA)

The U.S. sales, marketing, and customer service division of Mitsubishi Motors, which moved its headquarters to Franklin, Tennessee in 2019.

Mark Chaffin

The president and CEO of Mitsubishi Motors North America.

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What they’re saying

“Since our move to Tennessee, the state has welcomed us with open arms. We said on day-one upon arrival that we wanted to give back to the people who welcomed us, and we've done so with our charitable giving focused directly in the area around our office. Now we want to help spread the joy across the entire state of Tennessee, with a special $1,000 incentive on the purchase of a 2025 or 2026 Mitsubishi Outlander Sport, our least expensive entry-point into the brand.”

— Mark Chaffin, President and CEO, Mitsubishi Motors North America

What’s next

The special $1,000 Tennessee resident incentive on the Mitsubishi Outlander Sport will be available through May 31, 2026.

The takeaway

Mitsubishi's new incentive for Tennessee residents on the Outlander Sport SUV is part of the automaker's broader efforts to reinvest in the local community after moving its U.S. headquarters to the state in 2019. This offer aims to make Mitsubishi's vehicles more accessible to buyers across Tennessee.