VEON and JazzWorld Launch 'Invest in Pakistan, NOW!' Campaign

Inviting international investors to participate in Pakistan's growth

Published on Feb. 8, 2026

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VEON Ltd., a global digital operator, has announced the launch of its 'Invest in Pakistan, NOW!' campaign in partnership with JazzWorld. The initiative aims to attract international investors to participate in the growth opportunities in Pakistan.

Why it matters

As a leading digital operator in Pakistan, VEON's move to actively promote investment in the country signals its confidence in the country's economic potential. This campaign could help drive foreign direct investment and spur further growth and development in Pakistan's technology and telecommunications sectors.

The details

The 'Invest in Pakistan, NOW!' campaign will showcase Pakistan's emerging market opportunities to international investors. VEON and JazzWorld, a subsidiary of VEON in Pakistan, will collaborate on this initiative to highlight the country's favorable business climate and investment prospects.

  • The campaign was launched on February 8, 2026.

The players

VEON Ltd.

A global digital operator and the parent company of JazzWorld in Pakistan.

JazzWorld

A subsidiary of VEON in Pakistan that will collaborate on the 'Invest in Pakistan, NOW!' campaign.

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The takeaway

VEON's 'Invest in Pakistan, NOW!' campaign is a significant move to attract foreign investment and showcase the growth opportunities in Pakistan's technology and telecommunications sectors. This initiative could help drive economic development and strengthen Pakistan's position as an emerging market.