VEON and JazzWorld Launch 'Invest in Pakistan, NOW!' Initiative

Inviting international investors to participate in Pakistan's growth opportunities

Published on Feb. 8, 2026

Got story updates? Submit your updates here. ›

VEON Ltd., a global digital operator, and its Pakistan subsidiary JazzWorld, have launched the 'Invest in Pakistan, NOW!' initiative to invite international investors to explore growth opportunities in Pakistan. The initiative was announced at the World Governments Summit in Dubai, where VEON and JazzWorld signed an MoU with Pakistan's Nutshell Group to advance digitalization, inclusive growth, and cross-border investment in the country.

Why it matters

The initiative aims to spark international investor interest in Pakistan, which has seen improvements in its macroeconomic fundamentals and business ecosystem. VEON's experience in Pakistan through JazzWorld, serving over 100 million customers, demonstrates the scale and pace of the country's digital transformation, making it an attractive destination for regional and global investors.

The details

As part of the 'Invest in Pakistan, NOW!' initiative, JazzWorld and Nutshell Group of Pakistan signed an MoU to advance dialogue and partnerships around digitalization, inclusive growth, and cross-border investment. The signing ceremony was attended by senior government officials, diplomats, and business leaders, including Pakistan's Minister of State for Finance and Railways, the Ambassador of Pakistan to the UAE, VEON's Founder and Chairman, and VEON's Group CEO and JazzWorld's CEO.

  • The 'Invest in Pakistan, NOW!' initiative was launched on February 8, 2026 during the World Governments Summit in Dubai, UAE.

The players

VEON Ltd.

A global digital operator and the parent company of JazzWorld in Pakistan.

JazzWorld

VEON's services company in Pakistan, serving over 100 million customers and providing a range of digital services.

Nutshell Group of Pakistan

A Pakistani company that signed an MoU with JazzWorld to advance digitalization, inclusive growth, and cross-border investment in Pakistan.

Bilal Azhar Kiyani

Minister of State for Finance and Railways of Pakistan.

Shafqat Ali Khan

Ambassador of Pakistan to the UAE.

Got photos? Submit your photos here. ›

What they’re saying

“Pakistan has achieved macroeconomic stability backed by the government's initiatives to improve confidence and the business ecosystem for attracting foreign investment in the country.”

— Bilal Azhar Kiyani, Minister of State for Finance and Railways of Pakistan (businessinsider.com)

“We are at a point in history: Powered by AI, which we call augmented intelligence, human-centered innovation can fundamentally change the way we achieve growth and improve lives with services.”

— Kaan Terzioglu, VEON Group CEO (businessinsider.com)

“Pakistan today is best understood through the scale and resilience of its long-term fundamentals. Investors who focus on these fundamentals will recognize the progress already taking place on the ground.”

— Aamir Ibrahim, Executive Committee Member of VEON Group and CEO of JazzWorld (businessinsider.com)

What’s next

The judge in the case will decide on Tuesday whether or not to allow Walker Reed Quinn out on bail.

The takeaway

The 'Invest in Pakistan, NOW!' initiative highlights the growing opportunities for international investors in Pakistan, as the country's macroeconomic fundamentals and digital transformation create a favorable environment for cross-border investment and partnerships.