Bad Bunny to Headline Historic Super Bowl LX Halftime Show

Puerto Rican superstar becomes first Latino solo act to lead the Super Bowl halftime performance.

Published on Feb. 8, 2026

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The NFL, Apple Music, and Roc Nation have tapped Bad Bunny to headline the Super Bowl LX Halftime Show at Levi's Stadium in Santa Clara, California on February 8, 2026. Bad Bunny will make history as the first Latino and Spanish-speaking artist to lead the Super Bowl halftime show as a solo act, after previously appearing as a guest in 2020. The halftime performance is expected to land around 8:30 p.m. Eastern, with the game between the Seattle Seahawks and New England Patriots kicking off at 6:30 p.m. Eastern on NBC.

Why it matters

Bad Bunny's selection as the Super Bowl LX Halftime Show headliner represents a significant milestone for Latino representation and the growing influence of Spanish-language music on the global stage. As one of the biggest Latin music stars, Bad Bunny's performance will showcase Puerto Rican culture and bring a new level of energy and diversity to the iconic halftime show.

The details

Bad Bunny has promised a "huge party" that will bring Puerto Rican flavor to the Super Bowl stage. In the lead-up to the performance, he teased that people don't need to speak Spanish to enjoy the halftime show, they just need to be ready to dance. The full performer lineup for Super Bowl LX also includes Green Day opening the night, Charlie Puth singing the national anthem, Brandi Carlile performing "America the Beautiful," and Coco Jones delivering "Lift Every Voice and Sing."

  • The game between the Seattle Seahawks and New England Patriots kicks off at 6:30 p.m. Eastern on February 8, 2026.
  • The halftime show featuring Bad Bunny is expected to land around 8:30 p.m. Eastern on February 8, 2026.

The players

Bad Bunny

A Puerto Rican superstar and one of the biggest Latin music artists, who will make history as the first Latino and Spanish-speaking artist to headline the Super Bowl halftime show as a solo act.

NFL

The National Football League, which tapped Bad Bunny to headline the Super Bowl LX Halftime Show.

Apple Music

The official sponsor of the Super Bowl Halftime Show, which partnered with the NFL and Roc Nation to bring Bad Bunny as the headliner.

Roc Nation

The entertainment company that collaborated with the NFL and Apple Music to select Bad Bunny as the Super Bowl LX Halftime Show performer.

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What they’re saying

“This is for my people, my culture, and our history.”

— Bad Bunny (Apple Music press release)

“People don't need to speak Spanish to enjoy the halftime performance, they just need to be ready to dance.”

— Bad Bunny (Apple Music press release)

The takeaway

Bad Bunny's historic headlining of the Super Bowl LX Halftime Show represents a significant milestone for Latino representation and the growing influence of Spanish-language music on the global stage, showcasing Puerto Rican culture and bringing a new level of energy and diversity to the iconic event.