Chipotle Brings Back Hockey Jersey BOGO for 2026 Stanley Cup Playoffs

Brand also releases first-ever limited-edition hockey jersey available through Chipotle Rewards Exchange

Apr. 16, 2026 at 11:54am

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A photorealistic studio still-life image featuring a polished, geometric hockey jersey in Chipotle's signature colors floating on a clean, monochromatic background, using dramatic lighting and shadows to represent the exclusive, limited-edition nature of the product.Chipotle's first-ever limited-edition hockey jersey, a premium partnership product celebrating the brand's deep ties to the NHL and its loyal fan base.Newport Beach Today

Chipotle Mexican Grill is bringing back its popular Hockey Jersey BOGO promotion for the 2026 Stanley Cup Playoffs. On April 20, fans who wear a hockey jersey to participating restaurants can receive a buy-one-get-one entrée deal. The company is also releasing its first-ever limited-edition hockey jersey, with only 75 available exclusively through the Chipotle Rewards Exchange.

Why it matters

Chipotle’s Hockey Jersey BOGO has become a tradition that brings fans together around the Stanley Cup Playoffs and reflects the brand’s deep connection to the hockey community. The promotion and limited-edition jersey offer unique ways for Chipotle to engage with hockey enthusiasts and reinforce its status as an official partner of the NHL and NHLPA.

The details

The Hockey Jersey BOGO will be valid on April 20, 2026 after 3 p.m. local time at participating Chipotle locations in the U.S. and Canada. Fans who wear a hockey jersey can receive a buy-one-get-one entrée deal, limited to five free items per check. Chipotle is also releasing a first-of-its-kind limited-edition hockey jersey that blends the brand’s signature look with an on-ice style. Only 75 of these jerseys will be available exclusively through the Chipotle Rewards Exchange.

  • The Hockey Jersey BOGO promotion will be valid on April 20, 2026 after 3 p.m. local time.
  • Chipotle is releasing its first-ever limited-edition hockey jersey during the 2026 Stanley Cup Playoffs.

The players

Chipotle Mexican Grill

An American fast-casual restaurant chain known for its focus on fresh, responsibly sourced ingredients.

National Hockey League (NHL)

The professional ice hockey league in North America, consisting of 32 member clubs.

National Hockey League Players' Association (NHLPA)

The labor organization that represents the players in the National Hockey League.

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What they’re saying

“Our Hockey Jersey BOGO has become a tradition that brings fans together around the Stanley Cup Playoffs and reflects our deep connection to the hockey community.”

— Stephanie Perdue, Interim Chief Marketing Officer at Chipotle

What’s next

Chipotle will release the limited-edition hockey jersey through the Chipotle Rewards Exchange during the 2026 Stanley Cup Playoffs.

The takeaway

Chipotle's ongoing partnership with the NHL and NHLPA, including the return of the popular Hockey Jersey BOGO and the debut of a limited-edition jersey, demonstrates the brand's commitment to engaging with the hockey community and providing unique fan experiences.