Hoot Host Launches Expanded All-in-One Platform for Small Businesses

New software-with-a-service platform combines website, marketing, and business tools to empower small businesses

Published on Feb. 14, 2026

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Hoot Host, a web platform based in Monterey, California, has announced the official launch of its expanded SWAS (software-with-a-service) platform. The platform offers a comprehensive suite of website services integrated with modern business and marketing software, designed to provide small businesses with a professional-grade alternative to expensive marketing agencies and popular DIY website builders.

Why it matters

The website and marketing landscape has become too fragmented and expensive for the average small business owner, forcing them to choose between paying thousands to a marketing agency or spending their own time using DIY website platforms. Hoot Host aims to address this challenge by offering an all-in-one platform that empowers small businesses with the technology and expert support they need at affordable prices.

The details

Hoot Host's platform is built on several key pillars to support small businesses, including 'Done-For-You' services with professional website development, ongoing support, and integrated marketing tools; a 'Website in a Day' option with Hoot Host AI for businesses on a smaller budget; a HootCRM and Marketing Suite with business productivity and marketing tools; website maintenance and support for various platforms; managed infrastructure with high-performance hosting and secure domain management; and a suite of free tools and an online success coaching community.

  • Hoot Host announced the official launch of its expanded platform on February 14, 2026.

The players

Hoot Host

An all-in-one platform designed to help businesses grow online, offering affordable website builder plans, comprehensive website coaching and support, CRM and growth tools, marketing solutions, and managed website hosting.

Christopher Carbaugh

The founder of Hoot Host, who says the platform is providing a 'wiser way' for small businesses to build their online presence by offering an all-in-one solution with technology and expert support at affordable prices.

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What they’re saying

“The website and marketing world has become too fragmented and too expensive for the average small business owner. Most small business owners have the hard choice of paying thousands to a marketing agency and hoping to get a return on their investment or using the DIY website platforms and spending all of their own time instead of actually running their business. Then they still need to pay separately for key business productivity and marketing tools! Hoot Host is proving there is a wiser way by offering our all-in-one platform that empowers small business owners with the technology and expert support they need - and all for affordable prices too.”

— Christopher Carbaugh, Founder of Hoot Host (businessinsider.com)

What’s next

Hoot Host plans to continue expanding its platform and community offerings to further support small businesses in growing their online presence.

The takeaway

Hoot Host's all-in-one platform provides small businesses with a comprehensive and affordable solution to build, manage, and scale their online presence, addressing the fragmentation and high costs that have traditionally plagued the website and marketing landscape for this segment.