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El Segundo Today
By the People, for the People
Gold.com Outshines Top Win International in Retail/Wholesale Comparison
Analysis finds Gold.com has stronger financials, ownership, and analyst consensus than smaller rival Top Win International.
Published on Feb. 11, 2026
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A comparison of two small-cap retail/wholesale companies, Gold.com (NYSE:GOLD) and Top Win International (NASDAQ:SORA), reveals Gold.com is the better investment based on factors like earnings, valuation, institutional ownership, profitability, and analyst recommendations. Gold.com, a precious metals trading firm, outperforms Top Win International, a Hong Kong-based luxury watch wholesaler, across most key metrics.
Why it matters
This analysis provides insight into the competitive landscape of the retail/wholesale sector, highlighting the relative strengths of two players in this space. It can help investors make more informed decisions when evaluating investment opportunities in the retail and wholesale industries.
The details
The analysis compares the two companies across several key areas. Gold.com has stronger top-line revenue and earnings per share compared to Top Win International. Gold.com also has higher net margins, return on equity, and return on assets, indicating better profitability. Institutional ownership is much higher for Gold.com at 62.9% versus 23.1% for Top Win International, suggesting greater confidence from large investors. Analysts also have a more favorable view of Gold.com, with a consensus price target implying potential upside, versus a potential downside for Top Win International.
- The analysis was published on February 11, 2026.
The players
Gold.com
A precious metals trading company that operates in three segments: Wholesale Sales & Ancillary Services, Direct-to-Consumer, and Secured Lending.
Top Win International
A Hong Kong-based wholesaler engaged in trading, distribution, and retail of luxury watches of international brands.
The takeaway
The comparison shows Gold.com's stronger financial performance, institutional backing, and favorable analyst consensus make it the more attractive investment option compared to the smaller and less established Top Win International in the retail/wholesale industry.
