Dog Mom Day – May. 8, 2027

Dog Mom Day
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DogPetWomen
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United States
Date change rule:
Second Saturday of May
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Dog Mom Day, observed on the second Saturday in May, celebrates the special bond between women and their beloved canine companions. This day recognizes the unconditional love, dedication, and joy that comes with being a dog mom. Show your appreciation by spoiling your pup, sharing your favorite dog mom moments, or supporting animal shelters.

Want to sponsor Dog Mom Day? Learn how

Expected Dog Mom Day Deals

While we wait for official 2027 promotions to drop, history shows pet retailers and brands often roll out special deals for Dog Mom Day. Expect discounts on treats, toys, and accessories from major stores like Petco and PetSmart. Online retailers such as Chewy typically feature promotions on dog food and grooming supplies. Local pet boutiques and groomers may offer special packages for pampering pups, while subscription boxes like BarkBox might have exclusive themed boxes. Even human-focused brands like Starbucks or local coffee shops sometimes offer dog-friendly treats. We will update this page with confirmed live deals as May 8 approaches.

Platform Guide for Dog Mom Day

Instagram

Tag @nationaltoday_ and use #DogMomDay. Share heartwarming photos or reels of you and your furry child, showcasing your unique bond.

TikTok

Tag @www.nationaltoday.com and use #DogMomDay. Film funny or sweet videos of your dog’s antics, or share ‘a day in the life of a dog mom’ content.

Facebook

Mention National Today (facebook.com/nationaltoday) and use #DogMomDay. Join local pet groups to share stories, photos, and tips with other dog moms.

Social Media Tips for Dog Mom Day

Individuals

Treat your dog to an extra-long walk, a special new toy, or their favorite homemade snack. Take a 'dog mom and me' photo to share on social media.

Creators

Create a video showcasing your dog's favorite things, a DIY dog treat recipe, or a 'get ready with me and my dog' routine. Engage with your audience on their own dog mom experiences.

Brands

Run a 'Dog Mom of the Year' contest, encouraging followers to submit photos or stories of their dogs. Offer a special discount code for pet products or services to celebrate.

Top Brands for Dog Mom Day

  1. Chewy

    Founded in 2011, Chewy is an online retailer of pet food and other pet-related products. It offers a wide selection of items for dogs, cats, and other pets, known for its convenient autoship service and excellent customer support.

  2. Petco

    Established in 1965, Petco is a leading pet specialty retailer focused on improving the lives of pets and pet parents. They offer a comprehensive array of products and services, including food, supplies, grooming, and veterinary care.

  3. PetSmart

    Founded in 1986, PetSmart is the largest specialty pet retailer in North America. They provide pet food, supplies, services like grooming and training, and facilitate pet adoptions through their in-store PetSmart Charities program.

  4. BarkBox

    Launched in 2012, BarkBox is a monthly subscription service for dogs, delivering themed boxes of toys, treats, and chews. It caters to various dog sizes and preferences, making every month a surprise for furry friends.

  5. Kong Company

    Founded in 1976, Kong is famous for its durable, rubber dog toys designed to withstand aggressive chewers and provide mental stimulation. Their classic red Kong toy is a staple for many dog owners worldwide.

  6. Embark Vet

    Embark Vet, founded in 2015 by scientists, offers dog DNA testing services to help owners understand their dog's breed, health risks, and traits. Their comprehensive reports provide valuable insights for responsible pet care.

  7. Stella & Chewy's

    Founded in 2003, Stella & Chewy's specializes in natural, raw, and freeze-dried pet food. Their philosophy centers on providing pets with minimally processed, high-quality nutrition to support their health and vitality.

Dog Mom Day Hero

Victoria Stilwell

Victoria Stilwell is a renowned British dog trainer, author, and television personality, best known for her show 'It's Me or the Dog.' She advocates for positive reinforcement training methods and has dedicated her career to helping owners build stronger, more harmonious relationships with their dogs. Her work empowers countless 'dog moms' to understand and communicate effectively with their canine companions.

History of Dog Mom Day

The origins of dogs can be traced back to 20,000 to 40,000 years ago when their wolf ancestors began living with our hunter-gatherer ancestors. That was way before humans domesticated plants, goats, cattle, or any other animals. According to scientists, dogs descended from the same species of wolves as the grey wolves in ancient Eurasia. How these wild wolves became domesticated and evolved into breeds like Chihuahuas, Spaniels, or Poodles is still subject to many theories. But what we do know is that somehow, these wolves formed a symbiotic relationship with our hunter-gatherer ancestors, creating immense benefits for both parties.

Following the nomadic lifestyle of hunter-gatherer masters, dogs soon spread across the world. According to the multiple-domestication theory, while wild wolves were being domesticated in East Eurasia, another set of wolves also domesticated in the West independently. Around 5,000 years ago, some of the humans in the East migrated to the West, bringing along their dogs. These Eastern dogs out-breed the Western dogs, becoming the dominant breed. That is why only 10% of the dogs today have similar D.N.A. with those now-extinct ancient Western dogs.

As humans settled and cultivated the land around them, they began breeding dogs to fit their needs. That was more pervasive during Victorian times. Now, we have tracking dogs, firefighting dogs, rescue dogs, military dogs, guide dogs, companion dogs, and more.

In 2018, a dog person’s dating app, Dig, launched National Dog Mom’s Day for dog-loving women to thank dog moms, foster dog moms, and future dog moms for all of the love they give to pups.

Dog Mom Day timeline

20,000 to 40,000 years ago
Dogs Split from Grey Wolves

Ancient dogs separate from their wolf ancestors and form a relationship with hunter-gatherer humans.

10,000 years ago
The Rise of Specialist Dogs

Humans begin breeding dogs for their characteristics, focusing on qualities that fit specific agricultural tasks.

1866
The Formation of A.S.P.C.A.

A former diplomat, Henry Bergh, founds the American Society for the Prevention of Cruelty to Animals (A.S.P.C.A.) to protect vulnerable animals from human cruelty.

2018
National Dog Mom’s Day is Born

Dig establishes National Dog Mom’s Day to appreciate present and future dog moms for the love they give to pups.

How Businesses Can Celebrate Dog Mom Day

Local businesses can celebrate Dog Mom Day by offering special promotions for pet owners. Pet supply stores could host a ‘dog mom and pup’ photo booth, offering discounts to those who participate. Cafes might introduce dog-friendly menu items or host a ‘yappy hour’ where dog moms can socialize with their pets. Grooming salons could offer special pampering packages, while local boutiques might feature gifts tailored for dog moms and their furry friends, encouraging community and appreciation.

Dog Mom Day FAQs

When is Dog Mom Day?

In 2027, Dog Mom Day will be observed on Saturday, May 8, recognizing the dedication and joy that comes with being a dog mom. Plan a special outing or treat for your beloved pup on this day.

How many dog moms are there in the U.S.?

The American Pet Products Association (APPA) reports that over 66% of U.S. households own a pet, with dogs being the most common. This large demographic includes millions of women who proudly embrace their role as dog mothers, fostering deep emotional connections with their pets.

What is the average lifespan of a dog?

Generally, dogs live between 10 and 13 years, but factors like genetics, diet, exercise, and veterinary care play a crucial role. Mixed breeds sometimes have a longer lifespan due to increased genetic diversity, while certain large breeds may have shorter average lifespans.

Is Dog Mom Day an official holiday?

While not an ‘official’ holiday in the traditional sense, Dog Mom Day is a beloved unofficial observance that has grown organically. It’s celebrated by pet parents and businesses alike, demonstrating the cultural significance of dogs in our lives.

Dog Mom Day Activities

  1. Go for a walk

    Take that walk outside after a hectic day at work. That would not only help you calm your nerves but also relax your nerves and refresh your energy. It can also serve as an exercise, depending on the distance and duration of the walk. Don’t forget to bring along your furry baby!

  2. Adopt a dog from your local shelter

    You are not yet a dog mom? If you have always wanted to adopt a dog, you can use this National Dog Mom’s Day to get around to it. Head down to your local shelter and give a home to one of those cute furry beings or two.

  3. Treat yourself and, of course, your dog

    Even if National Dog Mom’s Day is a celebration of your motherhood, you can’t leave your fur baby out of it. Check Yelp or other business listing sites for the nearest pet-friendly restaurants near you, and treat yourself and your dog to some delicious meals. You can also go shopping and buy yourself and your dog matching t-shirts or anything that would make your life as a dog mom easier.

5 Important Facts About Dogs

  1. They are as intelligent as a two-year-old

    Dogs can learn over 200 words and gestures, which are as much as a two-year-old child is capable of learning.

  2. They hear four times better than humans

    Although dogs are born deaf, their hearing becomes much sharper once they get older than humans.

  3. Their nose is wet for a reason

    A dog absorbs scent chemicals with its wet nose.

  4. Some can outpace cheetahs

    Despite cheetahs being faster than dogs, breeds like Greyhounds can beat cheetahs in long-distance races.

  5. They sweat differently

    Instead of watery liquid, dogs’ skin secretes an oily substance that humans can’t detect.

Why We Love Dog Mom Day

  1. Being a dog mom improves your health

    Aside from relieving your stress and anxiety after a long day at work, dogs can help you keep up with your exercise schedule and stay fit.

  2. Being a dog mom helps you socialize more

    As a dog mom, you get to meet other dog-loving people when you go out for a walk in your neighborhood or at your local park. Having a dog also makes people more likely to approach and strike up a conversation with you.

  3. Being a dog mom makes you more responsible

    Adopting a furry baby is a huge responsibility. Not only do you need to feed it regularly, but you also have to ensure your fur baby stays healthy, its needs are met, and it gets a lot of quality time. If you have managed to juggle these responsibilities and your personal and professional lives, you should celebrate your success so far as a dog mom.

Dog Mom Day dates

Year Date Day
2026 May 9 Saturday
2027 May 8 Saturday
2028 May 13 Saturday
2029 May 12 Saturday
2030 May 11 Saturday