Vermont Ski Brand Renoun Renews Climate Commitment

Renoun achieves third-party Climate Label certification ahead of Earth Day

Apr. 13, 2026 at 5:19pm

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A high-end, photorealistic studio still-life photograph featuring a pair of sleek, polished Renoun skis arranged on a clean, monochromatic background, conceptually representing the brand's commitment to both sustainability and premium ski performance.Renoun's Climate Label certification underscores the brand's dedication to sustainability and accountability, while its innovative VibeStop technology delivers measurable performance benefits to skiers.Burlington Today

Renoun, a Vermont-based premium ski manufacturer, has achieved Climate Label certification, becoming the first ski brand to receive this third-party verification of its carbon footprint and climate commitments across its supply chain. The certification, announced ahead of Earth Day, requires annual measurement and reduction of Renoun's environmental impact from raw materials to manufacturing.

Why it matters

The ski industry faces significant climate challenges, as it depends on reliable snow conditions. Renoun's Climate Label certification demonstrates that environmental accountability can coexist with premium ski performance, setting an example for the broader industry to follow.

The details

The Climate Label certification requires Renoun to consistently fund climate solutions inside and beyond its value chain, building on internationally recognized standards for carbon measurement and the net-zero transition. Renoun's patented VibeStop technology, which automatically adjusts ski stiffness based on speed and terrain, also delivers measurable performance benefits to skiers, with over 50% of customers citing it as essential to their purchase decision.

  • Renoun achieved Climate Label certification in April 2026, ahead of Earth Day.
  • Renoun launched its premium RenounPro membership program in September 2025, allowing skiers to access the brand's latest technology.

The players

Renoun

A Vermont-based premium ski manufacturer that was the first to achieve Climate Label certification, requiring third-party verification of its carbon footprint and climate commitments across the supply chain.

The Change Climate Project (TCCP)

A 501(c)3 tech nonprofit that administers the Climate Label certification, which requires companies to consistently fund climate solutions inside and beyond their value chains.

Rob Golden

The CEO of Renoun, who stated that the brand's Climate Label certification is an acknowledgment of the ski industry's climate challenges and a commitment to taking accountability for its carbon footprint.

Jascha Herlihy

Renoun's Head of Product Development, who explained how the brand's patented VibeStop technology adapts ski performance to different snow conditions.

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What they’re saying

“The ski industry has a climate problem: we depend on snow. Climate Label certification isn't a marketing move. It's acknowledging reality, taking accountability for our carbon footprint, and building a brand that can survive it.”

— Rob Golden, CEO, Renoun

“Action on climate change is essential and possible, and resonates with consumers. Companies that achieve The Climate Label are part of a unique group of climate leaders that have chosen to factor the costs of climate change into their business.”

— Austin Whitman, CEO, The Change Climate Project

“Most dampening systems add weight or deaden the ski. VibeStop does neither. It actually adapts in real time. In firm-snow conditions (ice or hardpack) at speed, VibeStop gives you a feeling of stiffness which improves edge-hold. When you're chasing fresh snow, you want playfulness which VibeStop gives you due to the low frequency vibrations.”

— Jascha Herlihy, Head of Product Development, Renoun

What’s next

Renoun plans to continue its commitment to climate accountability, with annual verification of its carbon footprint and reduction targets through the Climate Label program.

The takeaway

Renoun's achievement of Climate Label certification demonstrates that premium performance and environmental responsibility can coexist in the ski industry, setting an example for other brands to follow as the sport faces growing climate challenges.