Lehigh Valley Auto Show Unveils New Vehicles, Gala, and Mascot

Annual event highlights automotive innovation, youth investment, and community impact ahead of March 18-22 show

Published on Feb. 24, 2026

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The Greater Lehigh Valley Auto Dealers Association (GLVADA) announced highlights of the 2026 Lehigh Valley Auto Show, including new vehicle showcases, the inaugural Cars & Kids, Because We CARe Community Gala, and the introduction of a Bernese Mountain dog mascot named Driver. The annual auto show, themed 'Accelerating Excellence,' will take place March 18-22, 2026, at Lehigh University's Goodman Campus.

Why it matters

The Lehigh Valley Auto Show is one of the region's largest consumer events, attracting around 65,000 visitors annually and contributing significantly to the local automotive economy. This year's show highlights the industry's technological progress and the Lehigh Valley's growing momentum, while also supporting youth education and community outreach initiatives through the Cars & Kids, Because We CARe Foundation.

The details

The 2026 Lehigh Valley Auto Show will feature expanded displays of SUVs, electric, and hybrid vehicles, showcasing advancements in automotive technology. Attendees will be able to compare models across categories, including performance cars and advanced driver-assist systems. The show will also include the Shiftn2Gear Tuner Show, featuring custom-tuned and modified vehicles. Additionally, the inaugural Cars & Kids, Because We CARe Community Gala will take place on March 21, raising funds for nonprofit organizations serving children and families in the Greater Lehigh Valley.

  • The Lehigh Valley Auto Show will take place March 18-22, 2026.
  • The Cars & Kids, Because We CARe Community Gala will be held on Saturday, March 21, 2026, from 5:30 to 9:30 p.m. at Wind Creek Bethlehem.

The players

Dan Moyer

Executive Director of the Greater Lehigh Valley Auto Dealers Association (GLVADA).

Driver

The official Lehigh Valley Auto Show mascot, a Bernese Mountain dog sponsored by First Commonwealth Federal Credit Union.

Sarah Dams

Sarott Design.

Tiffany Sondergaard

--ts Brand Elevation.

Kendra Scott

Announced a 20% give-back initiative supporting the Cars & Kids, Because We CARe Foundation.

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What they’re saying

“This year, we're showcasing more than vehicles. We're showcasing progress. Economic progress, technological progress, and the incredible momentum of the Lehigh Valley. The vehicles you see today represent the future of the auto industry. A future that is cleaner, smarter, and more connected.”

— Dan Moyer, Executive Director, GLVADA (EINPresswire.com)

What’s next

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The takeaway

This case highlights growing concerns in the community about repeat offenders released on bail, raising questions about bail reform, public safety on SF streets, and if any special laws to govern autonomous vehicles in residential and commercial areas.