Real Housewives Stars Swear By This $28 Wrinkle Cream

Bethenny Frankel, Ramona Singer, and Sonja Morgan all recommend the RoC Deep Wrinkle Rich Cream.

Apr. 11, 2026 at 3:34am

A brightly colored, high-contrast silkscreen print of a single jar of face cream repeated in a tight grid pattern, utilizing flat, vibrant neon color palettes and heavy black photographic outlines to transform an everyday cosmetic item into modern pop art.A trio of reality TV stars endorse an affordable drugstore wrinkle cream that may offer genuine anti-aging benefits.NYC Today

According to a report, former Real Housewives of New York City stars Bethenny Frankel, Ramona Singer, and Sonja Morgan have all endorsed a $28 drugstore wrinkle cream from the brand RoC. The Deep Wrinkle Rich Cream is said to target dryness, firmness, and fine lines, and the trio of reality stars, who are 55, 62, and 69 years old respectively, claim the product has kept their skin looking youthful.

Why it matters

The fact that these high-profile reality TV personalities, known for their glamorous appearances, are all fans of an affordable drugstore wrinkle cream suggests the product may offer genuine anti-aging benefits. Their endorsement could drive increased interest and sales for the RoC brand.

The details

The RoC Deep Wrinkle Rich Cream is powered by the brand's patented retinol formula, designed to be more potent than typical retinol products in smoothing the appearance of deep wrinkles over time. It also contains bio-ceramides to support the skin barrier and provide hydration, as well as calcium to revitalize and firm the skin. The cream is fragrance-free, dermatologist-tested, and gentle enough for sensitive skin.

  • The report was published on April 11, 2026.

The players

Bethenny Frankel

A former cast member of The Real Housewives of New York City who has endorsed the RoC Deep Wrinkle Rich Cream.

Ramona Singer

A former cast member of The Real Housewives of New York City who has endorsed the RoC Deep Wrinkle Rich Cream.

Sonja Morgan

A former cast member of The Real Housewives of New York City who has endorsed the RoC Deep Wrinkle Rich Cream.

RoC

A skincare brand that produces the Deep Wrinkle Rich Cream endorsed by the former Real Housewives stars.

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The takeaway

The endorsement of an affordable drugstore wrinkle cream by high-profile reality TV personalities known for their glamorous appearances suggests the RoC Deep Wrinkle Rich Cream may offer genuine anti-aging benefits. This could drive increased interest and sales for the brand.