Amazon Bestselling $10 Shea Butter Lotion a "Real Winner"

New York Post writer raves about the affordable yet luxurious eos Shea Better Body Lotion.

Published on Feb. 11, 2026

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New York Post commerce journalist Victoria McDonnell has discovered a hidden gem in the skincare aisle - the eos Shea Better Body Lotion, an Amazon bestseller that costs just $10. McDonnell praises the lotion's rich, creamy texture that hydrates without feeling heavy or greasy, outperforming more expensive department store formulas. She credits the shea butter and shea oil ingredients for the lotion's ability to lock in moisture and soothe dry skin.

Why it matters

In an era of ever-rising prices, finding a high-quality, luxurious-feeling body lotion for just $10 is a rare find. McDonnell's review highlights how this affordable yet effective product bucks the trend of expensive skincare, providing customers with a pampering self-care experience without breaking the bank.

The details

The eos Shea Better Body Lotion has become a repeat purchase for over 100,000 Amazon customers this month alone. McDonnell describes the lotion's texture as "rich and creamy without ever feeling heavy or greasy," a rare balance that outperforms more expensive department store lotions. The shea butter and shea oil ingredients are credited with the lotion's ability to lock in moisture and soothe dry skin, leaving McDonnell's skin feeling soft and hydrated for hours.

  • The eos Shea Better Body Lotion has become an Amazon bestseller in February 2026.

The players

Victoria McDonnell

A New York Post commerce journalist and content strategist who has spent countless hours researching, testing, and comparing the latest makeup, skincare, hair, and beauty products.

eos

The company that produces the Shea Better Body Lotion, a $10 Amazon bestseller.

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What they’re saying

“From the moment I first squeezed a dollop of this silky lotion into my palms, it felt like a little luxury.”

— Victoria McDonnell, New York Post Commerce Journalist & Content Strategist (New York Post)

“Getting this kind of quality for $10 feels like winning the skincare lottery.”

— Victoria McDonnell, New York Post Commerce Journalist & Content Strategist (New York Post)

The takeaway

This affordable yet luxurious body lotion proves that you don't have to spend a fortune to get high-quality, pampering skincare. The eos Shea Better Body Lotion's combination of effective ingredients and pleasant texture makes it a standout in the crowded body lotion market, offering customers an indulgent self-care experience at a fraction of the cost of department store alternatives.