Bruno Mars Brings Hello Kitty Collab to Las Vegas Pop-Up During Tour

The limited-edition merchandise will be available exclusively at the 'Romantic Tour' pop-up event.

Apr. 3, 2026 at 7:18pm

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An abstract, minimalist illustration featuring bold, jagged shapes in black, white, and bright pink, conveying the playful and retro-inspired aesthetic of the Hello Kitty x Bruno Mars merchandise collaboration.The vibrant, graphic design of the Hello Kitty x Bruno Mars merchandise collection captures the playful energy of this unique pop-up collaboration.Las Vegas Today

Bruno Mars fans will have the opportunity to purchase a special Hello Kitty x Bruno Mars merchandise collection at a pop-up event in Las Vegas during the singer's 'Romantic Tour' stop. The pop-up will be open for three days, coinciding with Mars' concerts at Allegiant Stadium on April 10 and 11. After the Las Vegas debut, the pop-up will visit other cities on the tour schedule.

Why it matters

This collaboration between the popular musician and the iconic Sanrio character is an exciting opportunity for Bruno Mars fans to get their hands on exclusive, limited-edition merchandise. The pop-up event also serves as a unique promotional tie-in for the tour, helping to drive fan engagement and merchandise sales.

The details

The Hello Kitty x Bruno Mars merchandise collection will include hoodies, t-shirts, tote bags, and other items. The pop-up will be open at Mandalay Bay in Las Vegas on Thursday, April 9 from 12 p.m. to 6 p.m., and then on Friday, April 10 and Saturday, April 11 from 10 a.m. to 6 p.m. each day. After the Las Vegas debut, the pop-up will visit other cities on the 'Romantic Tour' schedule, including Glendale, Arizona; Arlington, Texas; and Atlanta, Georgia.

  • The pop-up will be open in Las Vegas on April 9-11, 2026.
  • Bruno Mars is performing at Allegiant Stadium in Las Vegas on April 10-11, 2026.

The players

Bruno Mars

A popular American singer, songwriter, and record producer known for his retro-influenced pop and R&B music.

Sanrio

A Japanese company best known for creating the iconic Hello Kitty character and brand.

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What’s next

After the Las Vegas pop-up, the Hello Kitty x Bruno Mars merchandise collection will be available at other tour stops across the country.

The takeaway

This limited-time pop-up event offers Bruno Mars fans an exclusive opportunity to purchase merchandise that combines the artist's signature style with the beloved Hello Kitty character, creating a unique and exciting experience for attendees.