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Secaucus Today
By the People, for the People
SupplySide Connect New Jersey 2026 Celebrates Health and Wellness Innovation
The East Coast tradeshow highlights industry connections, curated education, and the latest trends driving the supplement, food, and beverage sectors.
Apr. 16, 2026 at 7:56pm
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SupplySide Connect New Jersey 2026 showcased the latest innovations and trends driving the health and wellness industry.Secaucus TodaySupplySide Connect New Jersey, the East Coast tradeshow dedicated to innovation and sourcing in the supplement, food, and beverage industries, concluded two days of exhibition and education. The event served as a platform for fostering in-depth connections among industry professionals and experts, while spotlighting critical topics such as women's and men's health, longevity and healthy aging, cognitive function, and gut health.
Why it matters
As consumer demand for healthier lifestyles continues to grow globally, SupplySide Connect New Jersey provides a crucial platform for businesses to adapt, innovate, and deliver solutions that meet these evolving expectations. The event empowers companies to stay ahead of the curve, discover the latest trends and technologies, and forge meaningful connections to drive advancements in the health and wellness marketplace.
The details
The expo hall featured 260+ exhibiting companies, offering a comprehensive representation of the supplement, food, and beverage industries. Attendees had the opportunity to explore thousands of cutting-edge products, services, and innovations, highlighting advancements across the entire industry spectrum. The event's education sessions also provided invaluable insights to help manufacturers, suppliers, and retailers navigate regulatory changes and identify emerging opportunities for growth.
- SupplySide Connect New Jersey concluded on April 16, 2026.
- The event will return in 2028.
The players
Informa Markets
The world's leading exhibition organizer that brings a diverse range of specialist markets to life, including the SupplySide portfolio of events and publications.
KSM-66 Ashwagandha & SRI-81 Shatavari
The flagship sponsor of SupplySide Connect New Jersey.
SPINS
A provider of market data, insights, and analytics for the health and wellness industry.
Baker Donelson
A law firm that provided expert insights on regulatory updates and compliance at the event.
Maypro
A leading supplier of natural ingredients that participated in the event's education sessions.
What they’re saying
“As consumer demand for healthier lifestyles continues to grow globally, it is more important than ever for businesses to adapt, innovate, and lead the way in delivering solutions that meet these evolving expectations.”
— Danica Cullins, Executive Vice President of Health & Nutrition at Informa Markets
What’s next
SupplySide Connect New Jersey will return in 2028. Additionally, SupplySide Connect will expand to new locations in 2027, including SupplySide Connect Utah in April and SupplySide Connect Madison in June.
The takeaway
SupplySide Connect New Jersey has established itself as a crucial hub for the health and wellness industry, fostering connections, driving innovation, and empowering businesses to meet the growing consumer demand for healthier products and lifestyles.


