UBS Group Cuts Automatic Data Processing (NASDAQ:ADP) Price Target

Analysts lower price target for payroll and HR services provider

Apr. 16, 2026 at 5:34am

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Investment bank UBS Group has lowered its price target for Automatic Data Processing (ADP) stock from $220 to $210, while maintaining a neutral rating on the business services provider's shares. The revised target comes amid broader market volatility and economic uncertainty.

Why it matters

ADP is a major player in the payroll processing and human resources services industry, so changes to its stock price target can signal broader trends in the sector and the overall economy. Investors will be watching to see if other analysts follow suit with similar target cuts.

The details

In a research report, UBS analysts cited ongoing macroeconomic challenges as the reason for lowering ADP's price target. The company provides payroll, HR, and other workforce management solutions to businesses of all sizes. While ADP has continued to perform well, the analysts believe the stock is currently overvalued given the uncertain economic climate.

  • The new $210 price target was issued on Monday, April 16, 2026.

The players

UBS Group

A global investment bank and financial services firm that provides research coverage on Automatic Data Processing.

Automatic Data Processing (ADP)

A leading provider of cloud-based human capital management and payroll solutions for businesses.

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What’s next

Investors will be closely watching to see if other major research firms follow UBS Group's lead and also lower their price targets for ADP in the coming weeks.

The takeaway

The revised price target from UBS Group reflects broader economic uncertainty, but ADP remains a dominant player in the HR and payroll services industry. Analysts will continue to monitor the company's performance and valuation as the market navigates the current economic climate.