MetLife Stadium Temporarily Rebrands for World Cup

The iconic New Jersey venue will be known as New York New Jersey Stadium during the 2026 FIFA World Cup.

Apr. 13, 2026 at 11:19pm

MetLife Stadium in East Rutherford, New Jersey is temporarily changing its name to New York New Jersey Stadium as it prepares to host several matches, including the World Cup final, during the 2026 FIFA World Cup. This name change is required by FIFA, which does not allow corporate-sponsored stadium names during the tournament.

Why it matters

The World Cup is one of the biggest sporting events in the world, and hosting matches at a premier venue like MetLife Stadium is a major opportunity for the New York/New Jersey region to showcase itself on the global stage. The temporary name change is part of FIFA's strict branding requirements to ensure a consistent experience for fans and viewers worldwide.

The details

MetLife Stadium will be known as New York New Jersey Stadium during the 2026 World Cup. This change is necessary because FIFA prohibits the use of corporate-sponsored stadium names during the tournament, requiring generic city or regional names instead. The iconic venue will host several World Cup matches, including the July 19 final.

  • MetLife Stadium will be rebranded as New York New Jersey Stadium starting in June 2026, ahead of the start of the 2026 FIFA World Cup.
  • The World Cup final will be held at the New York New Jersey Stadium on July 19, 2026.

The players

MetLife Stadium

A large sports stadium located in East Rutherford, New Jersey that is home to the NFL's New York Giants and New York Jets.

FIFA

The international governing body of association football, futsal, and beach soccer.

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What’s next

FIFA will continue to work with the stadium operators to ensure a smooth transition to the temporary New York New Jersey Stadium branding ahead of the 2026 World Cup.

The takeaway

The temporary rebranding of MetLife Stadium is a necessary step to comply with FIFA's strict World Cup branding requirements, ensuring a consistent experience for the global audience. This change highlights the significant logistical challenges of hosting a major international tournament like the World Cup.