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Salem Today
By the People, for the People
Dekaf Launches Drinkware Collection as First Merchandise Release
The specialty coffee company expands beyond coffee with a focus on functional, long-lasting products.
Apr. 19, 2026 at 12:38pm
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Dekáf's new Series 001 drinkware collection prioritizes functionality and longevity over branding, reflecting the company's commitment to supporting daily coffee rituals.Salem TodayDekáf Coffee Roasters has introduced its Series 001 Drinkware collection, marking the first release in the brand's official merchandise line. The launch reflects Dekáf's move from consumable products to functional objects designed to support daily coffee rituals with longevity and intention. The collection includes insulated mugs, tumblers, bottles, straw cups, and a coffee canister, all made with clean silhouettes, durable construction, and restrained design.
Why it matters
By launching its merchandise program with drinkware and storage, Dekáf underscores its focus on the practical moments that shape how people interact with coffee. The move signals a measured expansion into physical products, guided by the belief that tools should support ritual rather than distract from it.
The details
The core of the Series 001 release is its functionality. Coffee canisters are made to preserve freshness without needless complexity, while insulated vessels are constructed to maintain temperature throughout the day. Dekáf prioritizes clarity, care, and usability over excess in its design decisions. The drinkware release also establishes the foundation for Dekáf's broader Series 001 collection, with apparel and additional accessories planned for a later release.
- Dekáf Coffee Roasters introduced Series 001 Drinkware on April 19, 2026.
The players
Dekáf Coffee Roasters
A specialty coffee company dedicated entirely to decaf and low-caffeine coffee, founded by Anil Mezini and Khanh Nguyen.
What’s next
Dekáf plans to release additional accessories and apparel as part of its broader Series 001 collection in the future.
The takeaway
Dekáf's move into functional, long-lasting drinkware and storage products reflects the company's commitment to supporting daily coffee rituals with intentionally designed tools, rather than focusing on branding or seasonal trends.
