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Princeton Today
By the People, for the People
Toyota Marks 30 Years in Indiana with $200M Expansion
The automaker is boosting production of the Grand Highlander SUV at its Princeton plant.
Mar. 23, 2026 at 9:48pm
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Toyota is investing $200 million to expand production capacity at its Princeton, Indiana plant, which is celebrating 30 years since groundbreaking. The funding will support increased manufacturing of the Grand Highlander SUV, which is built alongside the Sienna minivan at the facility's east plant. Toyota Indiana employs over 7,300 workers and has invested more than $8 billion in the 1,160-acre campus since 1996.
Why it matters
Toyota's continued investment in its Indiana operations underscores the state's prominence as an automotive manufacturing hub. The expansion will help meet growing demand for the Grand Highlander SUV and solidifies the Princeton plant's role in Toyota's U.S. production strategy.
The details
The $200 million investment will fund upgrades and new equipment to boost Grand Highlander production at Toyota's Princeton plant. The west plant will continue building the Lexus TX. In total, the 4.5 million-square-foot facility produced over 427,000 vehicles in 2025.
- Toyota broke ground on the Gibson County site 30 years ago.
- The $200 million investment was announced in March 2026.
The players
Toyota
A major Japanese automaker that has operated a manufacturing plant in Princeton, Indiana for the past 30 years.
What’s next
Toyota plans to invest up to $10 billion across its U.S. operations over the next five years, including an $800 million expansion at its Georgetown, Kentucky plant.
The takeaway
Toyota's 30-year commitment to its Indiana manufacturing facility demonstrates the automaker's confidence in the state's skilled workforce and strategic location. The latest $200 million expansion will help meet growing demand for the Grand Highlander SUV and solidify the Princeton plant's role in Toyota's long-term U.S. production strategy.

