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Paris Today
By the People, for the People
Modern Adventure's Surprise Paris-Roubaix Debut
New pro cycling team makes historic first appearance at the 'Hell of the North' classic.
Apr. 13, 2026 at 7:22pm
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A cubist interpretation of the chaos and energy of Modern Adventure Pro Cycling's surprise debut at the legendary Paris-Roubaix race.Paris TodayIn a surprising move, the brand-new Modern Adventure Pro Cycling team was awarded a wildcard entry to compete in this year's Paris-Roubaix, one of cycling's most prestigious and challenging one-day races. With a roster mostly comprised of debutants, the team is punching well above its weight in its first few months of existence, having only debuted at the AlUla Tour in late January.
Why it matters
Paris-Roubaix is considered one of the toughest and most prestigious one-day races in professional cycling, with over a century of history and folklore. For a brand-new team like Modern Adventure to earn a spot in the race is a major accomplishment, even if they may not be expected to contend for the win. This speaks to the team's ambition and the resources behind it to be able to compete at the highest level so quickly.
The details
Modern Adventure Pro Cycling is a new ProTeam founded by former pro cyclist George Hincapie and backed by significant investment from the travel company Modern Adventure. Of the seven riders the team sent to Paris-Roubaix, only one, Riley Pickrell, had previous experience in the race, having finished outside the time limit in 2024. Despite the team's inexperience, they were awarded a coveted wildcard entry to compete in the prestigious event, known as the 'Hell of the North' for its grueling cobblestone sectors.
- Modern Adventure Pro Cycling debuted at the AlUla Tour in late January 2026.
- Riley Pickrell raced Paris-Roubaix in 2024, finishing outside the time limit.
- The 2026 edition of Paris-Roubaix took place on April 13, 2026.
The players
Modern Adventure Pro Cycling
A brand-new professional cycling team founded by former pro George Hincapie and backed by significant investment from the travel company Modern Adventure. The team is making its debut in the 2026 season.
Riley Pickrell
A rider on the Modern Adventure Pro Cycling team who has previous experience racing Paris-Roubaix, having finished the 2024 edition outside the time limit.
What they’re saying
“It's something that you can't really pass up.”
— Robin Carpenter, Veteran cyclist
The takeaway
Modern Adventure Pro Cycling's surprise debut at Paris-Roubaix, one of cycling's most prestigious and challenging races, is a testament to the team's ambition and the resources behind it. While the roster is largely made up of debutants, the opportunity to race the 'Hell of the North' is a career-defining moment for these young riders, and could help establish the team as a force to be reckoned with in the years to come.
