2026 Pepsi SWAC Basketball Tournament presented by Buick

Name: 2026 Pepsi SWAC Basketball Tournament presented by Buick
Start: 2026-03-12T11:00:00+0000
Location: Gateway Center Arena

March 12, 2026 11:00 am

Gateway Center Arena
2330 Convention Center Concourse, College Park, GA 30337

The 2026 Pepsi SWAC Basketball Tournament presented by Buick is a highly anticipated annual event showcasing the top men's and women's basketball teams from the Southwestern Athletic Conference (SWAC). This multi-day tournament will determine the conference champions who will advance to the NCAA Division I Basketball Tournament.

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Why We Like It

See the best SWAC basketball teams compete for the conference title and a spot in the NCAA Tournament.
Enjoy an exciting atmosphere with passionate fans cheering on their alma maters and hometown heroes.
Experience the thrill of high-stakes, win-or-go-home tournament basketball at the Gateway Center Arena.

Who Should Attend

College basketball fans, SWAC alumni and supporters, and sports enthusiasts who appreciate the competitive spirit and rich traditions of historically black colleges and universities (HBCUs) will all enjoy this event.

In the Spotlight

SWAC Men's Basketball Teams

The top men's basketball teams from the Southwestern Athletic Conference, including perennial powerhouses and up-and-coming programs, will compete for the conference championship.

SWAC Women's Basketball Teams

The top women's basketball teams from the Southwestern Athletic Conference, featuring some of the best student-athletes in the country, will battle it out for the conference title.

About the Venue

Gateway Center Arena

A modern, state-of-the-art multi-purpose arena located in College Park, Georgia, just outside of Atlanta. The venue features excellent sightlines, comfortable seating, and amenities that enhance the fan experience.