Georgia Tech, Coca-Cola Reach $31.3M North Ave Property Deal

The transaction will allow Georgia Tech to expand its campus and innovation ecosystem in Atlanta.

Apr. 15, 2026 at 5:58am

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A high-end, photorealistic studio still-life photograph featuring a group of polished, geometric objects in shades of gray and silver arranged elegantly on a clean, white seamless background, conceptually representing the strategic property deal between Georgia Tech and Coca-Cola.A symbolic still life captures the strategic partnership between Georgia Tech and Coca-Cola that will expand the university's innovation ecosystem in Atlanta.Atlanta Today

Georgia Institute of Technology and The Coca-Cola Company are finalizing an agreement for the Institute to purchase a two-story brick building and adjacent two-acre park along North Avenue in Atlanta for $31.3 million. The property has been part of Coca-Cola's holdings since 1988, and the company chose to work directly with Georgia Tech on the planned transaction, reflecting their long-standing relationship and shared commitment to Atlanta's growth and innovation.

Why it matters

This strategic acquisition will allow Georgia Tech to expand its campus and research capabilities to support growing enrollment and research activity. The property's location near Georgia Tech's main campus also strengthens the university's position as a key driver of Atlanta's innovation ecosystem.

The details

The expected sale includes a two-story brick building that has been part of Coca-Cola's holdings since 1988, as well as an adjoining two-acre park along North Avenue. Georgia Tech plans to evaluate how the property can best support the university's academic, research, and student needs as part of its long-term campus planning efforts.

  • Coca-Cola and Georgia Tech are finalizing the agreement in April 2026.

The players

Georgia Institute of Technology

A top public research university in the U.S. that develops leaders in technology and innovation.

The Coca-Cola Company

A global beverage company that has been a neighbor and partner of Georgia Tech since 1920.

Ángel Cabrera

The president of Georgia Tech.

James Quincey

The executive chair of The Coca-Cola Company and Georgia Tech's 2020 Commencement speaker.

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What they’re saying

“This strategic addition to our core campus will support our growth in enrollment and research activity for years to come.”

— Ángel Cabrera, President, Georgia Institute of Technology

“When we decided this space was no longer needed for our corporate campus, our goal was to work with Georgia Tech, as this site offers a great opportunity for them to expand.”

— James Quincey, Executive Chair, The Coca-Cola Company

What’s next

Georgia Tech will evaluate how the newly acquired property can best support the university's academic, research, and student needs as part of its long-term campus planning efforts.

The takeaway

This property deal strengthens Georgia Tech's position as a leading research university and innovation hub in Atlanta, allowing the school to expand its capacity to educate students, advance research, and serve communities across Georgia.