Honey Baked Ham Targets Daytona Beach Expansion

Popular ham retailer plans to open second store in Volusia County.

Apr. 12, 2026 at 10:48pm

A photorealistic studio photograph featuring a single, whole honey-baked ham displayed on a clean, white background, lit dramatically with sharp shadows to highlight the premium quality and craftsmanship of the product.Honey Baked Ham's premium holiday ham takes center stage in this elegant studio still life, hinting at the company's plans to expand its specialty food retail presence in the Daytona Beach area.Daytona Beach Today

Honey Baked Ham, the well-known specialty food retailer, is looking to expand its presence in the Daytona Beach area by opening a second location in Volusia County. The company currently operates one store in the region and sees potential for growth in the local market.

Why it matters

The planned expansion by Honey Baked Ham reflects the ongoing economic development and population growth in the Daytona Beach area. As a popular national brand, the addition of a new Honey Baked Ham store could attract more foot traffic and boost the local retail landscape.

The details

Honey Baked Ham currently operates one store in the Daytona Beach region and is now scouting locations for a second outlet. The company believes there is sufficient demand in Volusia County to support an additional location, citing the area's rising population and increasing commercial activity.

  • Honey Baked Ham opened its first Daytona Beach-area store in 2020.
  • The company is actively searching for a site to open a second Volusia County location.

The players

Honey Baked Ham

A national specialty food retailer known for its signature honey-baked hams and other premium deli items.

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What’s next

Honey Baked Ham plans to finalize a location for its second Volusia County store by the end of 2026, with the goal of opening the new outlet in early 2027.

The takeaway

The planned expansion of Honey Baked Ham in the Daytona Beach area reflects the region's growing economic strength and consumer demand, as national brands continue to see opportunities to establish a stronger retail presence in this thriving Florida market.