Connecticut Launches 'Pass Left, Drive Right' Campaign with Roller Derby Ad

New state law will fine drivers who don't follow lane rules starting in October.

Published on Feb. 13, 2026

The Connecticut Department of Transportation is launching a new public awareness campaign called 'Pass Left, Drive Right' to remind drivers that the left lane is for passing only. The campaign features a roller derby-themed ad to get the message across, and the state will begin issuing $88 tickets to drivers who violate the left lane law starting in October.

Why it matters

Improper lane usage, especially on highways, can lead to dangerous situations and traffic congestion. Connecticut's new campaign aims to educate drivers and enforce the left lane law in order to improve safety and traffic flow across the state.

The details

The 'Pass Left, Drive Right' campaign features a roller derby-themed ad where a coach instructs her players to 'pass left and drive right.' This strategy is meant to mirror the state's law prohibiting driving in the left lane unless actively passing another vehicle, preparing for a left exit, or letting other drivers merge. Drivers caught violating this rule will face an $88 fine starting in October.

  • The 'Pass Left, Drive Right' campaign launched in February 2026.
  • The new $88 fine for left lane violations will go into effect in October 2026.

The players

Connecticut Department of Transportation

The state agency responsible for launching the 'Pass Left, Drive Right' public awareness campaign and enforcing the left lane law.

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What they’re saying

“'Alright, here's the strategy. We're gonna pass left and drive right. Pass left, drive right. Got it?'”

— Roller Derby Coach (WTNH)

What’s next

The judge will decide in October whether to uphold the new $88 fine for left lane violations.

The takeaway

Connecticut's new 'Pass Left, Drive Right' campaign and enforcement of the left lane law aim to improve highway safety and traffic flow by educating drivers on proper lane usage, with the ultimate goal of reducing dangerous and disruptive driving behaviors.