Post Malone Slams $14 Beer Prices at Bud Light Super Bowl Party in SF

The 'Sunflower' singer stopped his performance to call out the high beer costs, then offered to cover half the tab to lower prices.

Published on Feb. 7, 2026

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Post Malone held a free Bud Light-sponsored concert in San Francisco ahead of Super Bowl LX, but was dismayed to find the beer prices were $14 per drink. Malone paused the show to criticize the high prices, then offered to cover half the tab to bring the cost down to $7 per beer. However, the bartenders continued to charge the original $14 price, disappointing some fans.

Why it matters

As one of the biggest stars performing during Super Bowl weekend, Post Malone's public criticism of the beer prices at his own Bud Light-sponsored event highlights the challenges of hosting affordable events in expensive cities like San Francisco, where high costs can undermine the intended fan experience.

The details

During his free concert at the Fort Mason Center, Post Malone told the crowd that he would offer free beers to Dallas Cowboys fans for the rest of the night. However, when a fan informed him the beers were not actually free and cost $14 each, Malone expressed outrage, calling the prices "absolutely unacceptable." He then offered to cover half the tab to bring the price down to $7 per beer, before further reducing it to $5 and then $3 for Cowboys fans.

  • The free Post Malone & Friends show took place on Friday, February 6, 2026.
  • Super Bowl LX is scheduled for Sunday, February 8, 2026 at Levi's Stadium in Santa Clara.

The players

Post Malone

A popular rapper and singer who was hosting a free Bud Light-sponsored concert in San Francisco ahead of the Super Bowl.

Corinne Reece

A 25-year-old San Francisco resident who attended the Post Malone concert and acknowledged the $14 beer price, though she felt it was still cheaper than most concerts.

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What they’re saying

“I had had some young man over on this side tell me that the beers were not free. $14 for a beer? … That's absolutely unacceptable at a Bud Light show.”

— Post Malone, Performer (sfchronicle.com)

“I expected it to not be real, but I thought I'd give it a shot. Honestly, it's cheaper than most concerts.”

— Corinne Reece (sfchronicle.com)

What’s next

Post Malone is likely to attend Super Bowl LX on Sunday, February 8th, after performing at several events in San Francisco during Super Bowl weekend.

The takeaway

This incident highlights the challenges of hosting affordable fan experiences during major sporting events in expensive cities like San Francisco, where high costs can undermine the intended spirit of celebration and community.