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Esther Kim-Varet Releases First TV Ad In CA-40 Congressional Race
Kim-Varet Who Has Outraised The Combined Democratic Field 4X Launches Ad Today On CTV And Digital Platforms To Compliment Aggressive Direct Mail Campaign
Apr. 17, 2026 at 10:48pm
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As the battle for California's 40th Congressional District heats up, a new TV ad from Democratic challenger Esther Kim-Varet aims to connect with voters on a personal level.Orange TodayEsther Kim-Varet, leading Democratic candidate for Congress in California's 40th District, on Friday announced the release of her new 30 second ad "Working Mom" highlighting her story as a working mom, business owner and child of Korean immigrants, who is running for Congress to clean up Trump's chaos, corruption and crushing inflation. The ad will run on CTV and digital devices throughout the district as part of a half million dollar paid advertising program.
Why it matters
California's newly drawn 40th Congressional District is one of the most consequential U.S. House district battlegrounds in the nation, with two Republican incumbents. Kim-Varet, a first-time candidate, has raised over $2.8 million to date and is running to restore the American Dream for the middle class, small businesses, public education, and healthcare access.
The details
Kim-Varet's new 30-second ad "Working Mom" will highlight her background as a working mom of two young kids, a business owner, and the child of Korean immigrants. The ad is part of a half million dollar paid advertising program that will run on CTV and digital platforms throughout the CA-40 district.
- The ad was released on Friday, April 17, 2026.
The players
Esther Kim-Varet
The leading Democratic candidate for Congress in California's 40th District. She is a first-time candidate, working mom of two, business owner, and child of Korean immigrants who is running to combat corruption, defend democracy, and fight for the middle class, small businesses, public education, and healthcare access.
CA-40
California's newly drawn 40th Congressional District, spanning portions of Riverside County and Orange County, is one of the most consequential U.S. House district battlegrounds in the nation. It includes the cities of Rancho Santa Margarita, Murrieta, Menifee, Lake Elsinore, Wildomar and Canyon Lake as well as parts of Mission Viejo, Orange, Anaheim and Corona.
The takeaway
Kim-Varet's first TV ad launch and her significant fundraising advantage over the combined Democratic field highlight her status as the leading candidate in the high-stakes CA-40 congressional race, which features two Republican incumbents in a newly drawn district that is a key battleground for control of the House of Representatives.
