- Today
- Holidays
- Birthdays
- Reminders
- Cities
- Atlanta
- Austin
- Baltimore
- Berwyn
- Beverly Hills
- Birmingham
- Boston
- Brooklyn
- Buffalo
- Charlotte
- Chicago
- Cincinnati
- Cleveland
- Columbus
- Dallas
- Denver
- Detroit
- Fort Worth
- Houston
- Indianapolis
- Knoxville
- Las Vegas
- Los Angeles
- Louisville
- Madison
- Memphis
- Miami
- Milwaukee
- Minneapolis
- Nashville
- New Orleans
- New York
- Omaha
- Orlando
- Philadelphia
- Phoenix
- Pittsburgh
- Portland
- Raleigh
- Richmond
- Rutherford
- Sacramento
- Salt Lake City
- San Antonio
- San Diego
- San Francisco
- San Jose
- Seattle
- Tampa
- Tucson
- Washington
Protesters Target Bezos and Wealth Inequality at Whole Foods
Activist group The Wolves holds weekly demonstrations outside Palo Alto Whole Foods to call out billionaire owners and corporate influence in politics.
Jan. 28, 2026 at 11:55pm
Got story updates? Submit your updates here. ›
A group of demonstrators organized by the Menlo Park-based activist group The Wolves has been gathering weekly outside a Palo Alto Whole Foods store to protest wealth inequality and target Amazon CEO Jeff Bezos. The protesters accuse Bezos of using his wealth to influence politics, delegitimize unions, and fund organizations like ICE. They are calling for greater accountability from billionaires and support measures like the proposed California Billionaires Tax.
Why it matters
The protests highlight growing public frustration with the outsized influence of the ultra-wealthy in politics and society. As income inequality continues to rise, activists are seeking to hold billionaires like Bezos accountable and push for policies that would redistribute wealth more equitably.
The details
The protesters gather outside the Palo Alto Whole Foods, which is owned by Amazon, every Monday from 5-6 pm. They chant anti-billionaire slogans, hold signs, and engage with shoppers. Their main grievances with Bezos include his efforts to undermine unions within Amazon, his control of media through the Washington Post, and his political donations to the Trump administration. The protesters support measures like the proposed California Billionaires Tax that would place a 5% one-time tax on the net worth of the state's nearly 200 billionaire residents.
- The protests have been happening every Monday from 5-6 pm outside the Palo Alto Whole Foods store.
- The protests began in early 2026.
The players
The Wolves
A Menlo Park-based activist group organizing the weekly protests outside Whole Foods.
Jeff Bezos
The chairman of the board of Amazon, which owns Whole Foods. The protesters are targeting Bezos' wealth and political influence.
What they’re saying
“We're out here in front of Whole Foods because Whole Foods is owned by Amazon, and Amazon's chairman of the board is a guy named Jeff Bezos. He's a billionaire who has used his immense wealth to ingratiate himself with the current administration.”
— Scott Herscher, Protester
“People should understand that Bezos is a donator [to the Trump administration], and when you're shopping here at Whole Foods, or you're shopping on Amazon, you are further allowing these billionaires and these rich people to fund ICE, to further fund this fascist downturn, to further fund murder.”
— Ashley Ortiz, Protester
What’s next
The protesters plan to continue their weekly demonstrations outside the Palo Alto Whole Foods store to maintain pressure on Bezos and call for greater accountability from billionaires.
The takeaway
These protests reflect the growing public anger over wealth inequality and the perceived political influence of billionaires like Jeff Bezos. The activists are seeking to raise awareness and push for policy changes, like the California Billionaires Tax, that would redistribute wealth more equitably.
