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Corona Sunbrew Partners with 'Love Island: Beyond the Villa' for Exclusive Promotion
The beer brand teams up with popular islander Amaya Espinal to offer a luxury getaway and limited-edition merch for fans.
Apr. 14, 2026 at 2:11am
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The bold, juicy flavor of Corona Sunbrew takes center stage in this glamorous, high-contrast close-up, reflecting the brand's vibrant new partnership with the hit reality series 'Love Island: Beyond the Villa'.Los Angeles TodayCorona Sunbrew, the No. 5 flavored beer brand, has announced a new partnership with the hit reality show 'Love Island: Beyond the Villa' and islander Amaya Espinal. The collaboration will give one lucky fan 21 or older the chance to win a three-day, two-night trip to Los Angeles for a 'Beyond the Villa'-inspired weekend curated by Espinal, as well as limited-edition Corona Sunbrew merch. The brand is tapping into the vibrant, unapologetic energy of both the show and Espinal to further cement its place in youth culture.
Why it matters
This partnership allows Corona Sunbrew to leverage the massive popularity of 'Love Island: Beyond the Villa' and its breakout star Amaya Espinal to reach a key demographic of Gen Z consumers who are seeking bold, flavorful beverages that match their lifestyle. By offering an exclusive fan experience and limited-edition merch, Corona Sunbrew is creating a sense of hype and excitement around the brand that can translate to increased sales and brand loyalty.
The details
The Corona Sunbrew and 'Love Island: Beyond the Villa' promotion will run from now through July 31. Fans 21 and older can enter to win the Los Angeles getaway by texting the keyword 'SUNBREW' to 20102. The winner and their plus one will receive a luxury trip featuring a meet-and-greet with Amaya Espinal. Corona Sunbrew is also giving away limited-edition merch bundles as part of the promotion. Since launching last summer, Corona Sunbrew has quickly become a top seller in the flavored beer category, earning the No. 5 spot late last year.
- The Corona Sunbrew and 'Love Island: Beyond the Villa' promotion will run from now through July 31, 2026.
- The winner of the Los Angeles getaway will be announced sometime in August 2026.
The players
Corona Sunbrew
A flavored beer brand that has quickly become a top seller in its category, earning the No. 5 spot late last year.
Love Island: Beyond the Villa
A popular reality TV show that follows the lives of contestants after they leave the 'Love Island' villa.
Amaya Espinal
A breakout star from 'Love Island: Beyond the Villa' who is partnering with Corona Sunbrew on the exclusive promotion.
What they’re saying
“I'm always standing ten toes down on business, and Corona Sunbrew has that same energy. Corona Sunbrew has this smooth, juicy flavor that turns any second into a main character moment, from chill days on the beach to crazy nights out with friends, and I know my 'papayas' are going to be sipping right along with me as the drama unfolds on Beyond the Villa.”
— Amaya Espinal, Love Island: Beyond the Villa Star
“Since launching last summer, Corona Sunbrew has become beloved by Gen Z, who are looking for vibrant, inventive flavors that match their energy. Corona Sunbrew was inspired by Gen Z and born from the belief that when great things come together, they unlock something entirely new and extraordinary. This partnership with 'LOVE ISLAND: BEYOND THE VILLA' and Amaya is the natural next chapter, bringing together the No. 1 beer innovation of 2025 with one of the top reality shows of 2025 to cement a place for Corona Sunbrew in culture.”
— Rob Nelson, Vice President of Brand Marketing, Corona
What’s next
The winner of the Los Angeles getaway will be announced sometime in August 2026.
The takeaway
This partnership between Corona Sunbrew and 'Love Island: Beyond the Villa' demonstrates the brand's savvy strategy to align itself with popular youth culture and leverage the massive fanbase of a hit reality show. By offering an exclusive fan experience and limited-edition merch, Corona Sunbrew is creating a sense of hype and excitement around the brand that can translate to increased sales and brand loyalty among its key Gen Z target audience.
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