Soulja Boy Joins Kick Streaming Platform After TikTok Livestream Chaos

Rapper claims he is the new face of the service as he looks to pivot his digital presence.

Apr. 10, 2026 at 2:23am

An abstract close-up image of shattered glass and glittering shards, conveying the chaotic energy and fragmented reputation of Soulja Boy's recent online controversies.The volatile online behavior of rapper Soulja Boy has exposed the fragility of his digital persona, as he seeks to rebuild his brand on a new streaming platform.Los Angeles Today

Rapper Soulja Boy has joined the streaming platform Kick, claiming that he is the new face of the service. The transition comes after the 34-year-old artist's behavior on TikTok became a subject of widespread reporting in late 2025, including a chaotic livestream confrontation that escalated from a friendly token challenge into a series of aggressive threats against other content creators.

Why it matters

Soulja Boy's career has long been defined by his role as an internet personality and entrepreneur, beginning with his mid-2000s breakout hit "Crank That (Soulja Boy)". His move to Kick represents a continuation of his efforts to maintain a central role in the digital content landscape, despite recent legal and personal controversies that have raised questions about the stability of the artist.

The details

During a multi-user TikTok livestream involving creators ExoticTV Ra, MCL, and Mello Rell, Soulja Boy reacted with rage after losing an in-game token challenge. The incident, which was captured live and later reported by TMZ, saw the rapper shift from playful competition to a profanity-laced tirade, threatening to "find [ExoticTV Ra] offline" and "shoot you in the face". Despite the severity of the threats, the other creators reportedly laughed at the outburst, which further fueled Soulja Boy's frustration.

  • In November 2025, Soulja Boy was involved in the chaotic TikTok livestream confrontation.
  • Earlier in 2025, a jury ordered Soulja Boy to pay more than $4 million in damages in a civil case involving assault and emotional distress.
  • In January 2020, Soulja Boy expanded his digital presence by joining the Kick streaming platform.

The players

Soulja Boy

A 34-year-old rapper and entrepreneur who is known for his role as an internet personality and his mid-2000s breakout hit "Crank That (Soulja Boy)".

ExoticTV Ra

A content creator who was involved in the chaotic TikTok livestream with Soulja Boy.

MCL

A content creator who was involved in the chaotic TikTok livestream with Soulja Boy.

Mello Rell

A content creator who was involved in the chaotic TikTok livestream with Soulja Boy.

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What they’re saying

“I'm going to find you offline and shoot you in the face.”

— Soulja Boy, Rapper

“You're crashing out over a TikTok game, I'm gonna smack Soulja Coins out your soul.”

— Mello Rell, Content Creator

What’s next

Soulja Boy's move to the Kick streaming platform represents an effort to pivot his digital presence following the controversies that overshadowed his legacy on other social media services.

The takeaway

Soulja Boy's recent legal and personal challenges, including a high-profile TikTok livestream confrontation, have raised questions about the stability of the artist's career. His transition to the Kick platform is an attempt to regain control of his digital narrative and maintain relevance in the evolving world of online content creation.