Olivia Rodrigo Wears Embroidered Briefs From Affordable L.A. Brand for Album Cover

The singer's playful album art features a custom 'love' design from indie label Rat Boi.

Apr. 2, 2026 at 11:35pm

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An extreme close-up photograph of delicate pink embroidered fabric in a high-contrast studio lighting setup, capturing the luxurious, glamorous texture of the custom underwear.Rodrigo's custom 'love' embroidered briefs from indie brand Rat Boi add a sweet, personal touch to the album cover's retro-inspired aesthetic.Los Angeles Today

Olivia Rodrigo has unveiled the cover art for her upcoming third studio album, 'you seem pretty sad for a girl so in love,' which features the singer swinging upside down in a '50s-inspired pink minidress. The sweetest detail of the look is a pair of white briefs from independent Los Angeles brand Rat Boi, embroidered with the word 'love' in pink.

Why it matters

Rodrigo's fashion choices often spark trends, and this custom Rat Boi underwear is an affordable, indie alternative to the high-end designer pieces she's known for wearing. The album cover art also provides a glimpse into the playful, romantic tone of Rodrigo's new music.

The details

Rodrigo's album cover was styled by Chloe and Chenelle Delgadillo, who have worked with the singer since her debut. In addition to the pink minidress, Rodrigo wore calf-high socks and platform Mary Jane pumps. The 'love' embroidered briefs were a last-minute custom request from Rat Boi founder Alexa Coughlin, who shared details of the project on her Instagram.

  • Rodrigo's third studio album, 'you seem pretty sad for a girl so in love,' will be released on June 12, 2026.
  • The album cover art was unveiled on April 2, 2026.

The players

Olivia Rodrigo

A popular singer-songwriter known for her hit debut album 'SOUR' and her role on the Disney+ series 'High School Musical: The Musical: The Series'.

Chloe and Chenelle Delgadillo

A creative duo who have styled Rodrigo for her album cycles.

Rat Boi

An independent clothing brand based in Los Angeles that offers custom embroidery on items like underwear, bodysuits, and camis.

Alexa Coughlin

The founder of Rat Boi who custom-designed the 'love' embroidered briefs worn by Rodrigo on the album cover.

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What they’re saying

“Last fall I […] got an urgent request to customize embroidery on some underwear same day for a top secret project.”

— Alexa Coughlin, Founder, Rat Boi

What’s next

Rodrigo's third album 'you seem pretty sad for a girl so in love' is set to be released on June 12, 2026, and fans are eagerly awaiting more details about the project's sound and visuals.

The takeaway

Olivia Rodrigo's fashion choices often influence trends, and her custom Rat Boi underwear on the album cover provides an affordable, indie alternative to the high-end designer pieces she's known for wearing. The playful, romantic tone of the cover art also hints at the emotional journey listeners can expect from Rodrigo's new music.