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Meghan Markle's Favorite Bleusalt Brand Offers 'Effortlessly Elevated' Clothing
Founder Lyndie Benson says the Duchess of Sussex 'actually discovered us herself and purchased her first outfit'.
Apr. 16, 2026 at 9:11pm
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Meghan Markle's embrace of the sustainable Bleusalt brand has helped elevate the label's profile as a go-to for elevated, eco-conscious basics.Beverly Hills TodayMeghan Markle has become a devoted fan of the sustainable, USA-made Malibu clothing brand Bleusalt, wearing the label's 'elevated luxury basics' on countless occasions. Bleusalt founder and CEO Lyndie Benson says the Duchess of Sussex 'actually discovered us herself and purchased her first outfit' in 2023, and has since worn the brand's popular pieces like the Sleeveless Turtleneck, Perfect T, and Classic Crew, often styling them in her signature coastal-chic aesthetic.
Why it matters
Meghan Markle's endorsement of the Bleusalt brand has helped elevate the profile of the sustainable Malibu-based label, which focuses on creating 'effortlessly elevated' clothing from high-quality, comfortable fabrics. As a style icon, Markle's choice to frequently wear Bleusalt pieces has driven increased interest and sales for the brand, further establishing it as a go-to for those seeking elevated basics with an eco-conscious twist.
The details
According to Bleusalt founder Lyndie Benson, the Duchess of Sussex 'actually discovered us herself and purchased her first outfit, the Sleeveless Turtleneck and Tube Skirt in Camel,' for a 2023 video call. Since then, Markle has worn Bleusalt on countless occasions, including the brand's bestselling Perfect T, Classic Crew, and Turtleneck styles. The duchess has been spotted in Bleusalt pieces during her Middle East tour, in shoots for her lifestyle brand, and even on a date night with Prince Harry.
- In 2023, Meghan Markle purchased her first Bleusalt outfit for a video call.
- Markle has worn Bleusalt on 'countless occasions' since discovering the brand in 2023.
The players
Meghan Markle
The Duchess of Sussex, who has become a devoted fan of the Bleusalt clothing brand.
Lyndie Benson
The founder and CEO of Bleusalt, the sustainable Malibu-based clothing brand that Meghan Markle has embraced.
What they’re saying
“She's actually discovered us herself and purchased her first outfit, the Sleeveless Turtleneck and Tube Skirt in Camel.”
— Lyndie Benson, Founder and CEO, Bleusalt
“Since then, she has worn Bleusalt on countless occasions, always looking effortlessly elevated and beautiful.”
— Lyndie Benson, Founder and CEO, Bleusalt
What’s next
Bleusalt is expected to continue expanding its collection and reach as Meghan Markle's endorsement of the brand drives increased consumer interest and sales.
The takeaway
Meghan Markle's embrace of the sustainable, Malibu-based Bleusalt brand has helped elevate the profile of the label, which focuses on creating 'effortlessly elevated' clothing from high-quality, comfortable fabrics. As a style icon, Markle's frequent wearing of Bleusalt pieces has driven greater awareness and demand for the brand, solidifying its status as a go-to for those seeking elevated basics with an eco-conscious twist.





