University of Charleston Holds Annual 'Give for Gold Day' Donation Drive

Fundraiser allows donors to support specific programs and initiatives at the university

Published on Feb. 24, 2026

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The University of Charleston is holding its annual 'Give for Gold Day' donation drive, allowing alumni, parents, and other supporters to contribute funds directly to programs and initiatives across the university's campus. The fundraiser aims to raise money for improvements to athletic training and recovery equipment, the UC Student Supply Fund, and other areas of need.

Why it matters

The 'Give for Gold Day' donation drive is an important annual event for the University of Charleston, helping to fund critical initiatives and support students in need. As a private university, UC relies on the generosity of its community to maintain and enhance its facilities, programs, and resources.

The details

Donors can direct their contributions to specific schools and departments within UC, such as the School of Leadership, School of Business, School of Arts and Sciences, or School of Health Sciences. Funds will also go towards the UC Scholarship Fund and the university's Student Supply Fund, which helps ensure all students have access to necessary technology and can cover travel costs to and from campus during breaks. The largest funding target this year is $100,000 to upgrade the university's athletic training and recovery equipment, supporting over 600 student-athletes.

  • The University of Charleston's annual 'Give for Gold Day' donation drive is taking place on February 24, 2026.

The players

Marty Roth

The president of the University of Charleston.

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What they’re saying

“They can make a contribution to any of our schools, such as our School of Leadership, School of Business, School of Arts and Sciences, or School of Health Sciences. They can give to the UC Scholarship Fund or the university Student Supply Fund.”

— Marty Roth, President (wchsnetwork.com)

“A lot of our donors today will be parents and family and friends and supporters of our current students. They want to make sure they want to make a contribution on behalf of their team or on behalf of the school in which they're studying.”

— Marty Roth, President (wchsnetwork.com)

“All of these donations made will kind of help to make sure we have the best equipment possible to support those students, as they need, in the sports in which they compete.”

— Marty Roth, President (wchsnetwork.com)

“Unfortunately, we might have some students whose families can't afford to provide them with that resource, so that's one way the student supply fund helps: making sure that all of our students have the technology they need to be successful in their areas of study.”

— Marty Roth, President (wchsnetwork.com)

“There may be a situation where we get ready for the semester break and something has happened at home, and a student just doesn't have the money to be able to fly home for Christmas, so we want to be able to help them out and make sure that they get to spend time with their family and get back here to campus.”

— Marty Roth, President (wchsnetwork.com)

What’s next

More information on how to contribute through Give for Gold Day is available at ucwv.edu.

The takeaway

The University of Charleston's annual 'Give for Gold Day' donation drive is a crucial fundraising event that allows the university to support a wide range of initiatives and ensure all students have access to the resources they need to succeed, from technology to travel assistance. The generosity of the UC community is essential in maintaining the university's commitment to its students and programs.