Chick-fil-A Opens First Central Wisconsin Location

New restaurant in Rib Mountain features modern design and expanded menu.

Feb. 5, 2026 at 5:15am

Chick-fil-A has opened its first location in central Wisconsin, with a new restaurant in the Rib Mountain area. The 5,000-square-foot restaurant features the company's latest design and an expanded menu beyond its signature chicken sandwiches.

Why it matters

The opening of this Chick-fil-A marks the fast-food chain's expansion into a new region of Wisconsin, providing more dining options for residents and tourists in the Wausau metropolitan area. It also signals the continued growth of the popular chicken-focused brand across the Midwest.

The details

The new Chick-fil-A in Rib Mountain includes seating for 150 customers, a double-lane drive-thru, and an open kitchen layout that allows diners to watch their food being prepared. In addition to classic menu items like the Original Chicken Sandwich, the location also offers an expanded selection of salads, wraps, and breakfast options to cater to evolving customer preferences.

  • The new Chick-fil-A restaurant opened on February 5, 2026.

The players

Chick-fil-A

A popular fast-food restaurant chain known for its chicken sandwiches, waffle fries, and Christian-based corporate values.

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What’s next

The company plans to continue expanding its footprint in central and northern Wisconsin, with additional locations expected to open in the coming years.

The takeaway

The arrival of Chick-fil-A in Rib Mountain provides a new dining option for the region, offering both classic menu items and an updated restaurant design to appeal to a wider range of customers.