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Plymouth Today
By the People, for the People
Elkhart Lake-Glenbeulah Schools Offer Naming Rights for Facilities
Donors can pay up to $300,000 to name school gyms, courts, and cafeterias
Mar. 19, 2026 at 12:04am
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The Elkhart Lake-Glenbeulah School District in Wisconsin has approved a new policy allowing community members and businesses to purchase naming rights for various school facilities. Donors can pay $100,000 to have their name on a school gymnasium for 10 years, or $300,000 to have their name on a facility for its entire economic life.
Why it matters
This policy aims to raise funds for the cash-strapped school district by allowing community members and local businesses to sponsor and name school facilities. It reflects a growing trend of schools seeking private funding to supplement limited public education budgets.
The details
Under the new policy, donors can pay $100,000 to have their name on the Elkhart Lake-Glenbeulah Schools Varsity Competition Gymnasium for 10 years. For $300,000, they can have their name on the gym for its entire economic life. Donors also have the option to name the school's tennis courts or cafeteria/multipurpose area.
- The Elkhart Lake-Glenbeulah School Board approved the naming rights policy on March 15, 2026.
The players
Elkhart Lake-Glenbeulah Schools
A public school district located in Elkhart Lake, Wisconsin.
What’s next
The school district plans to begin actively marketing the naming rights opportunities to local businesses and community members.
The takeaway
This policy reflects the financial challenges facing many public schools, which are increasingly turning to private donors and corporate sponsors to fund facility upgrades and other needs. While controversial to some, these types of naming rights deals can provide much-needed revenue for cash-strapped districts.


