American Family Field Unveils New Outdoor Plaza and Indoor Playground for Brewers Fans

The Milwaukee Brewers' stadium is getting a major facelift with family-friendly attractions set to debut in 2026.

Apr. 12, 2026 at 1:35pm

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A cubist, geometric painting depicting the various new attractions at American Family Field, including the Glove Playground, the UW Credit Union Plaza, and the different activities and features within, all broken down into sharp, overlapping shapes and planes.The Brewers' new outdoor plaza and indoor play area promise an enhanced, multifaceted fan experience at American Family Field.Today in Milwaukee

The Milwaukee Brewers have announced two major new developments at American Family Field, including a revamped indoor play area called The Glove Playground and a new outdoor UW Credit Union Plaza featuring mini-golf, a children's playground, a beer garden, and a performance stage. These additions aim to create a more immersive and engaging gameday experience for fans of all ages.

Why it matters

The Brewers are focused on enhancing the overall fan experience at their stadium, recognizing the importance of providing activities and amenities that cater to families and create a lively, community-oriented atmosphere beyond just the baseball game itself. These new attractions are part of the team's broader strategy to make American Family Field a premier sports and entertainment destination in Milwaukee.

The details

The Glove Playground, a popular indoor play area, has been expanded and renovated, now offering interactive games, a new slide, and direct views of the field so parents can keep an eye on their kids while also watching the game. The new UW Credit Union Plaza on the southeast side of the stadium will feature a Wisconsin-themed mini-golf course, a children's playground, a beer garden, and a performance stage for pregame entertainment and live music. The second phase of the plaza, expected by 2027, will add more concessions and attractions.

  • The Glove Playground and UW Credit Union Plaza are set to debut in 2026.
  • The second phase of the UW Credit Union Plaza is expected to be completed by 2027.

The players

Rick Schlesinger

President of Business Operations for the Milwaukee Brewers.

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What they’re saying

“We must provide an enhanced experience for fans of all ages, and these new developments at American Family Field will deliver just that.”

— Rick Schlesinger, President of Business Operations

What’s next

The Brewers will continue to monitor fan feedback and explore additional improvements to American Family Field in the coming years to maintain its status as a premier sports and entertainment destination.

The takeaway

The Brewers' investment in new family-friendly attractions at American Family Field demonstrates their commitment to creating a more engaging and inclusive gameday experience that appeals to a wide range of fans. These developments are part of a broader trend in sports of teams enhancing the overall fan experience beyond just the on-field action.