Outgoing Bucks President Feigin Reflects on Legacy, Giannis, and Milwaukee's Transformation

Feigin was honored with Milwaukee's key to the city after 12 years leading the franchise.

Jan. 29, 2026 at 4:39pm

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Outgoing Milwaukee Bucks president Peter Feigin joined a local news program after being honored with Milwaukee's key to the city and multiple proclamations. Feigin reflected on his 12-year tenure, pointing to relationships, community impact, and the transformation sparked by Fiserv Forum, the Deer District, and the Bucks' championship run. He credited ownership, staff, city leaders, and players, especially Giannis Antetokounmpo, for the franchise's success on and off the court.

Why it matters

Feigin's departure marks the end of an era for the Bucks, who have become deeply embedded in Milwaukee's identity over the past decade. His leadership was instrumental in securing public support for a new arena, keeping the team in Milwaukee, and elevating the city's global profile through the Bucks' championship run and development of the Deer District.

The details

Feigin described the moment as emotional and humbling, noting Giannis Antetokounmpo's attendance at the ceremony as deeply meaningful. He said their shared growth over more than a decade was central to the franchise's success. Feigin also reflected on the early skepticism surrounding new ownership and the push to secure public support for Fiserv Forum, ultimately delivering on promises to keep the team in Milwaukee and transform the city.

  • Feigin served as Milwaukee Bucks president for 12 years.
  • Feigin was honored with Milwaukee's key to the city on January 29, 2026.

The players

Peter Feigin

The outgoing president of the Milwaukee Bucks, who led the franchise for 12 years and was instrumental in securing public support for Fiserv Forum and the Deer District development.

Giannis Antetokounmpo

The star player of the Milwaukee Bucks, who has been central to the franchise's success on and off the court during Feigin's tenure.

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What they’re saying

“Feigin's presence was deeply meaningful, noting their shared growth over more than a decade and calling the star player central to the franchise's success on and off the court.”

— Peter Feigin, Outgoing President, Milwaukee Bucks

The takeaway

Feigin's departure marks the end of a transformative era for the Milwaukee Bucks, who have become deeply embedded in the city's identity and global profile through their championship run, the development of Fiserv Forum and the Deer District, and Giannis Antetokounmpo's rise to superstardom.