Gotham Asset Management Increases Stake in Ulta Beauty

Institutional investor adds 5,445 shares to its Ulta Beauty holdings in Q3

Mar. 16, 2026 at 10:39am

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Gotham Asset Management LLC, an institutional investor, increased its stake in Ulta Beauty Inc. (NASDAQ:ULTA) by 8.1% in the third quarter, according to the company's latest 13F filing with the Securities and Exchange Commission (SEC). The firm now owns 73,076 shares of the specialty retailer's stock, worth approximately $39.9 million.

Why it matters

Ulta Beauty is a major player in the beauty and cosmetics retail industry, and institutional investor activity in the stock can provide insights into market sentiment and future performance. Gotham Asset Management's increased stake suggests the firm sees continued growth potential in Ulta Beauty.

The details

According to the 13F filing, Gotham Asset Management bought an additional 5,445 shares of Ulta Beauty in the third quarter, bringing its total position to 73,076 shares. This represents approximately 0.16% of Ulta Beauty's outstanding shares. The filing shows Gotham Asset Management is one of the larger institutional investors in Ulta Beauty, which is known for its diverse product offerings and in-store salon services.

  • Gotham Asset Management increased its Ulta Beauty stake in the third quarter of 2026.

The players

Gotham Asset Management LLC

An institutional investment firm that has increased its stake in Ulta Beauty Inc.

Ulta Beauty Inc.

A specialty retailer and beauty services provider focused on cosmetics, fragrance, skin care, hair care, and other beauty products.

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The takeaway

Gotham Asset Management's increased investment in Ulta Beauty suggests the firm sees continued growth potential in the beauty retailer, which has maintained a loyal customer base and expanded its digital and in-store offerings in recent years.