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East Troy Today
By the People, for the People
Luke Bryan Releases New Single 'Word on the Street'
The track is the title of his upcoming 2026 tour.
Published on Mar. 2, 2026
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Country music star Luke Bryan has released a new song called "Word on the Street," which is also the title of his upcoming 2026 tour. The track was written by Payton Smith, Josh Thompson, and Justin Ebach. Bryan says he loved the fresh approach the writers took and can't wait to perform it live on his tour.
Why it matters
Luke Bryan is one of the biggest names in contemporary country music, so the release of a new single and announcement of a new tour are significant events for his fans and the country music industry. The song's title also aligns with the name of his upcoming tour, creating synergy between the music and the live shows.
The details
"Word on the Street" is the follow-up to Bryan's 32nd No. 1 hit, "Country Song Came On," which topped the charts last summer. The new track was written by Payton Smith, Josh Thompson, and Justin Ebach. Bryan says he knew he had to record the song as soon as he heard the demo because he loved the fresh approach the writers took.
- Luke Bryan will perform "Word on the Street" live for the first time at the Extra Innings Festival on February 27, 2026.
- The "Word on the Street Tour" kicks off with back-to-back shows on May 29-30, 2026 in Gilford, New Hampshire.
- The tour will continue through September 26, 2026, wrapping up at Alpine Valley Music Theatre in East Troy, Wisconsin.
The players
Luke Bryan
A popular country music singer and songwriter who has had 32 No. 1 hits.
Payton Smith
One of the writers of "Word on the Street."
Josh Thompson
One of the writers of "Word on the Street."
Justin Ebach
One of the writers of "Word on the Street."
What they’re saying
“This one felt right to get out asap after naming my summer tour from the title. When I first heard the demo, I knew I had to go in and record it. I loved everything about how the writers approached this song- it just felt fresh. Can't wait to get out on the road and perform it for you live!”
— Luke Bryan (capitalcountryfm.com)
What’s next
Prior to the start of the "Word on the Street Tour", Luke Bryan will perform the new single at the Extra Innings Festival on February 27, the Houston Rodeo on March 9, and Sanford Stadium at the University of Georgia on April 25 with Jason Aldean.
The takeaway
Luke Bryan's new single "Word on the Street" and the announcement of his upcoming tour of the same name demonstrate his continued popularity and influence in the country music genre. The fresh approach to the song's writing has fans eager to hear it performed live on the tour.
