Gradient Investments Boosts Amazon Stake by 6.4%

Asset management firm increases holdings in e-commerce giant in Q4 2025

Mar. 27, 2026 at 9:20am

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Gradient Investments LLC, an institutional investor, increased its position in Amazon.com, Inc. (NASDAQ:AMZN) by 6.4% in the fourth quarter of 2025, according to a recent 13F filing with the Securities & Exchange Commission. The firm now owns 608,288 shares of the e-commerce giant's stock, worth approximately $140.4 million.

Why it matters

Amazon is one of the most widely held and closely watched stocks among institutional investors. Gradient Investments' increased stake in the company signals continued confidence in Amazon's long-term growth prospects, even as the stock has faced some volatility in recent quarters.

The details

Gradient Investments purchased an additional 36,393 shares of Amazon during the fourth quarter, bringing its total position to 608,288 shares. The firm's Amazon holdings now account for around 2.2% of its overall portfolio, making it the 4th largest position. Other notable institutional investors that have recently boosted their Amazon stakes include Brighton Jones LLC and Bank Pictet & Cie Europe AG.

  • Gradient Investments increased its Amazon position in the fourth quarter of 2025.

The players

Gradient Investments LLC

An institutional investment management firm that oversees approximately $6.8 billion in assets.

Amazon.com, Inc.

A multinational technology company that focuses on e-commerce, cloud computing, digital streaming, and artificial intelligence.

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The takeaway

Gradient Investments' increased stake in Amazon underscores the company's continued appeal among institutional investors, despite some recent stock price volatility. This signals ongoing confidence in Amazon's long-term growth potential as it expands its e-commerce, cloud, and other technology-driven business lines.