Rover Launches Dog Training Service

Pet parents across the U.S. can now use Rover to find and book nearby credentialed dog trainers.

Published on Mar. 5, 2026

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Rover Group, Inc., the world's largest online marketplace for pet care, has announced the launch of its new dog training offering. Pet parents can now use Rover to find and book nearby credentialed dog trainers for private, in-person sessions tailored to their pet's specific needs. All trainers offering services through Rover have committed to rewards-based training, provided documentation of dog training credentials, and passed a third-party background check.

Why it matters

The new training service from Rover aims to make it easier for pet parents to find the right support for their dogs' needs, allowing them to compare credentialed trainers in their community based on factors like experience, reviews, pricing, and training specialties. This addresses a need expressed by many pet parents who wish their dogs were better trained and would be more willing to hire a professional trainer if it were more convenient.

The details

Since soft launching as a pilot program in October 2024, Rover has added 1,600 credentialed trainers and more than 6,000 dog parents have booked a training session on Rover. The new service enables trainers to connect with Rover's large network of pet parents, set their own rates, manage booking schedules, and choose their clients, providing flexibility to grow their training business.

  • Rover soft launched the dog training pilot program in October 2024.
  • Rover officially announced the launch of the dog training service on March 5, 2026.

The players

Rover Group, Inc.

The world's largest online marketplace for loving pet care, founded in 2011 and based in Seattle, Washington.

Brent Turner

The CEO of Rover.

Scott Lowe

The General Manager of Dog Training at Rover.

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What they’re saying

“Rover is always looking for new ways to better serve the unique needs of pets and their people. Our new training service does just that by prioritizing the wellbeing of pets and bringing to market an offering that meets pet parents where they are. It's been very well received by pet parents and trainers alike.”

— Brent Turner, CEO of Rover (GlobeNewswire)

“Part of the Rover magic is the incredible network of pet lovers that we've built over the past 15 years, coming together to help pet parents find the support they need. After a year of piloting the new service and building a network of qualified trainers, pet parents nationwide can now find the perfect trainer for their dog's needs–whether it's a puppy needing help with potty training, house manners, chewing and jumping or an adult dog that needs to refine behaviors, like barking or separation distress. We believe Rover's training offering is a natural evolution in our journey to become the go-to resource for pet parents.”

— Scott Lowe, GM of Dog Training at Rover (GlobeNewswire)

What’s next

Rover plans to continue expanding its network of credentialed dog trainers and promoting the new training service to pet parents across the U.S.

The takeaway

Rover's new dog training service aims to make it easier for pet parents to find qualified trainers to address their dogs' specific needs, reflecting the company's commitment to serving the evolving demands of the pet care market.