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Winchester Today
By the People, for the People
Trex Company Adds Lee Coker to Leadership Team
Coker joins as Vice President of Corporate Development and Investor Relations
Published on Mar. 2, 2026
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Trex Company, the world's largest manufacturer of composite decking and railing products, has announced that Lee Coker has joined the company as Vice President of Corporate Development and Investor Relations. Coker brings over 20 years of experience leading investor relations, strategic transactions, and capital markets activities for global companies, including The Coca-Cola Company.
Why it matters
Trex's appointment of an experienced corporate development and investor relations executive signals the company's focus on driving growth, engaging with investors, and creating long-term value for shareholders as it continues to expand its leadership in the outdoor living products market.
The details
In his new role, Coker will lead Trex's investor relations activities, serving as a key spokesperson with investors, analysts, and financial media. He will also execute the company's corporate development strategy, leading the end-to-end M&A process. Prior to joining Trex, Coker held several leadership roles at The Coca-Cola Company, including Vice President and Chief of Staff to the Chief Marketing Officer, where he helped drive enterprise-wide transformation initiatives.
- Coker joined Trex in March 2026.
The players
Lee Coker
Trex's new Vice President of Corporate Development and Investor Relations, bringing over 20 years of experience leading investor relations, strategic transactions, and capital markets activities for global companies.
Trex Company, Inc.
The world's largest manufacturer of high-performance, low-maintenance composite decking and railing products.
The Coca-Cola Company
The company where Coker previously held several leadership roles, including Vice President and Chief of Staff to the Chief Marketing Officer.
Prithvi Gandhi
Senior Vice President and CFO at Trex.
What they’re saying
“I'm excited to join Trex at such a pivotal moment in the company's growth. Trex has built an incredible brand and a track record of innovation, and I look forward to bringing my experience in investor relations and strategic finance to help tell that story and create long-term value for shareholders.”
— Lee Coker
“I am confident that Lee's deep experience in Investor Relations and Strategic Finance will drive significant impact for Trex investors as we continue to grow the company.”
— Prithvi Gandhi, Senior Vice President and CFO at Trex
What’s next
Trex will continue its longstanding relationship with AdvisIRy Partners who serve in an investor relations consultant capacity.
The takeaway
Trex's appointment of an experienced corporate development and investor relations executive underscores the company's focus on driving growth, engaging with investors, and creating long-term value for shareholders as it solidifies its leadership in the outdoor living products market.
