Two-Day MADcon Convention Celebrates Staunton's Creative Scene

Inspired by SXSW, the new music, art, and design event aims to inspire local talent and highlight the city's vibrant arts community.

Mar. 31, 2026 at 12:47pm

An abstract, minimalist illustration composed of sharp, interlocking black and white geometric shapes, with a single accent color, conceptually representing the diverse creative disciplines converging at the new MADcon convention.MADcon's innovative design and programming aim to spark new creative connections in Staunton's thriving arts community.Staunton Today

MADcon, a new two-day music, art, and design convention, is coming to Staunton, Virginia this weekend. Inspired by the iconic South by Southwest (SXSW) festival, the event aims to celebrate the city's thriving creative community and provide a platform for local artists, musicians, and designers to connect and collaborate.

Why it matters

As a smaller city, Staunton has long struggled to retain its young creative talent. MADcon represents an opportunity to showcase the depth of artistic and entrepreneurial energy in the region, while also inspiring the next generation of local innovators to plant roots in the community.

The details

The two-day MADcon event will feature a diverse lineup of live music performances, art installations, design workshops, and networking opportunities. Organizers hope to capture the same spirit of discovery and collaboration that has made SXSW a must-attend event for creatives worldwide.

  • MADcon will take place on April 12-13, 2026.
  • The convention is the first of its kind in Staunton.

The players

MADcon

A new two-day music, art, and design convention coming to Staunton, Virginia, inspired by the iconic SXSW festival.

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What’s next

Organizers are hoping MADcon will become an annual event that continues to grow and attract more creatives to Staunton.

The takeaway

MADcon represents an exciting new opportunity for Staunton to showcase its vibrant arts and culture scene, while also providing a platform for local creatives to connect, collaborate, and inspire one another.