Mountain America Credit Union and Humane Society of Utah Celebrate Successful Match Challenge

Partnership raises more than $78,000 to support lifesaving animal care statewide

Published on Mar. 9, 2026

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Mountain America Credit Union, in partnership with the Humane Society of Utah (HSU), celebrated the completion of HSU's Match Challenge. Mountain America's $32,000 matching gift helped double community donations, raising more than $78,000 total to provide vital funding for rescue animals and lifesaving veterinary care throughout the year.

Why it matters

This partnership highlights Mountain America Credit Union's ongoing commitment to improving the local community and supporting the Humane Society of Utah's mission to provide care for animals and help them find loving homes. The success of the Match Challenge demonstrates the power of community collaboration to make a meaningful impact on animal welfare.

The details

The Match Challenge donations will enable HSU to strengthen vital programs that expand beyond basic shelter services, including advanced veterinary care, low-cost spay/neuter services and vaccines, pet retention support, humane education initiatives, and behavior training programs for animals in need.

  • The Match Challenge campaign ran in March 2026.

The players

Mountain America Credit Union

A credit union with more than 1 million members and $21 billion in assets, helping its members achieve their financial dreams through a variety of products, services, and financial advice.

Humane Society of Utah

A private 501(c)(3) nonprofit and the state's largest open-admission animal welfare organization, which welcomes any legally admitted companion animal and works to find each one a loving home.

Rob Brough

Senior vice president and chief marketing officer for Mountain America Credit Union.

Jennie Vuich

Development director for the Humane Society of Utah.

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What they’re saying

“This partnership is a reflection of Mountain America's ongoing commitment to improving the community. We are proud to stand with the Humane Society of Utah, whose dedicated team works tirelessly every day to provide care for animals and help them find loving homes, benefiting people and pets alike.”

— Rob Brough, Senior vice president and chief marketing officer (Mountain America Credit Union)

“This campaign is a powerful example of what's possible when a community comes together with a committed partner like Mountain America Credit Union. Their $32,000 match helped inspire extraordinary generosity, raising $78,544.60 to support the lifesaving work of the Humane Society of Utah. We are deeply thankful for their leadership and investment in the well-being of animals across our state.”

— Jennie Vuich, Development director (Humane Society of Utah)

What’s next

Mountain America Credit Union and the Humane Society of Utah plan to continue their partnership, with ongoing efforts to support animal welfare and find loving homes for rescue animals across Utah.

The takeaway

This successful Match Challenge campaign demonstrates the power of community collaboration and corporate partnerships to make a meaningful impact on animal welfare. The funds raised will enable the Humane Society of Utah to expand its vital programs and continue its lifesaving work for animals in need.