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Mission Waco celebrates 20 years of World Cup Café and Fair Trade Market
The community hub marks two decades of affordable food, fair trade goods, and a welcoming space.
Jan. 27, 2026 at 6:31pm
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For the past 20 years, the World Cup Café and Fair Trade Market operated by the nonprofit Mission Waco have served as a cornerstone of the Waco, Texas community. The café and market offer affordable food options, unique fair trade products, and a welcoming space for all. KWTX@4 reporter Lauren Westbrook recently sat down with Mission Waco Executive Director John Calaway to discuss the café's incredible two-decade journey and an upcoming Valentine's Day dinner and fundraiser to celebrate this milestone.
Why it matters
The World Cup Café and Fair Trade Market have provided Waco residents with access to nutritious, affordable food and fair trade goods for 20 years, fostering a sense of community in the process. As local businesses have struggled with the challenges of the past few years, this community hub has remained a steadfast presence, demonstrating the power of mission-driven organizations to positively impact a local area.
The details
The World Cup Café and Fair Trade Market were founded by the nonprofit Mission Waco in 2006 with the goal of providing the Waco community with access to healthy, affordable food options and fair trade products. Over the past two decades, the café and market have become a beloved gathering place, offering a welcoming space for all. To celebrate this 20-year milestone, Mission Waco is hosting a special Valentine's Day dinner and fundraiser at the café.
- The World Cup Café and Fair Trade Market were founded in 2006.
- Mission Waco is hosting a 20-year anniversary celebration at the café on Valentine's Day 2026.
The players
Mission Waco
A nonprofit organization that operates the World Cup Café and Fair Trade Market, providing the Waco community with access to affordable, healthy food and fair trade goods.
John Calaway
The Executive Director of Mission Waco, who oversees the operations of the World Cup Café and Fair Trade Market.
What they’re saying
“For two decades, Mission Waco's World Cup Cafe and Fair Trade Market have been a cornerstone of the Waco community, offering affordable food, unique fair trade products, and a welcoming space for all.”
— Lauren Westbrook, KWTX@4 reporter
What’s next
Mission Waco is hosting a special Valentine's Day dinner and fundraiser at the World Cup Café on February 14, 2026 to celebrate the 20-year anniversary of the café and market.
The takeaway
The World Cup Café and Fair Trade Market have served as a vital community resource in Waco for the past 20 years, providing affordable access to healthy food and fair trade goods while fostering a welcoming space for all. This milestone anniversary celebration demonstrates the enduring impact of mission-driven organizations that prioritize community needs over profit.


