Betterbrand Founder Turns Family Tragedy Into Clinically-Studied Lung Support

Army medic–turned–PharmD launches BetterLungs™ after losing relatives to smoking-related respiratory illness

Published on Feb. 17, 2026

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Betterbrand, a PharmD-founded respiratory wellness company, has announced the launch of its clinically studied BetterLungs™ formula. Created by Dr. Chris Jackson, PharmD, after losing multiple family members to smoking-related illness, BetterLungs™ was designed to offer natural respiratory support without the side effects of traditional medications.

Why it matters

The launch of BetterLungs™ is significant as it provides a natural alternative for respiratory support that has been clinically validated, addressing a need for those seeking to improve lung health without relying on traditional medications.

The details

BetterLungs™ is formulated with mullein and chlorophyll, which are designed to help with mucus clearance and cough relief. The formula was validated in a 2025 60-day triple-blind, placebo-controlled clinical trial, which showed statistically significant 30% fatigue reduction versus placebo. The trial also found that 81% of participants reported reduced coughing, 79% experienced clearer airways, and 76% saw a reduction in mucus buildup.

  • The clinical trial for BetterLungs™ was conducted in 2025.
  • Betterbrand was established in 2019.

The players

Dr. Chris Jackson

A former Combat Medic and Doctor of Pharmacy, Dr. Jackson developed BetterLungs™ after years of research and firsthand loss of family members due to smoking-related respiratory illness.

Betterbrand

A PharmD-founded lung health supplement company that launched BetterLungs™, a product combining clinically studied ingredients including mullein, NAC, and elderberry.

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What they’re saying

“I built BetterLungs™ for my family—because the drugs weren't enough.”

— Dr. Chris Jackson, PharmD, U.S. Army veteran and founder of Betterbrand (natlawreview.com)

What’s next

Betterbrand plans to continue expanding the availability of BetterLungs™ through major retailers, building on its current presence in stores like CVS, Walgreens, and Amazon.

The takeaway

The launch of BetterLungs™, a clinically studied natural respiratory support supplement, provides an alternative for those seeking to improve lung health without relying on traditional medications, addressing a need highlighted by the founder's personal experience with the impact of smoking-related illness on his family.